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All Journal Al-Mashrafiyah : Jurnal Ekonomi, Keuangan, dan Perbankan Syariah
Ririn Noviyanti
Institut Agama Islam Al Qolam
Economics, Econometrics & Finance

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Konfigurasi Filantropi Islam Era Digital: Studi Peran Sedekah Pada Aplikasi Media Sosial Youtube Nuril miladi; Ririn Noviyanti
Al-Mashrafiyah (Jurnal Ekonomi, Keuangan dan Perbankan Syariah) Vol 6 No 2 (2022): Oktober
Publisher : Universitas Islam Negeri Alauddin Makassar

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.24252/al-mashrafiyah.v6i2.29866

Abstract

Digitization brings various new features that humans can use to interact with each other. The spread of social media is often used as a job by its users, various ways are used to be able to monetize the content uploaded on the channel. Currently, YouTube is the most visited channel. Some creators have succeeded in developing their channels by integrating Islamic philanthropy into their content. This research aims to determine the role of Islamic philanthropic content on the content components. This study uses a qualitative-content analysis method to map a variety of positive content containing philanthropy on YouTube Indonesia. Content analysis is done by looking at digital content and its impact. The results of this study indicate that charity with philanthropic content can be used as a source of income, lighten the target economy on content, and has the potential to enlarge the philanthropic ecosystem in real life.
Co-Authors Nuril miladi