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Website Management Optimization to Improve Nature Tourism Manager's Digital Marketing Capacity RB. Hendri Kuswantoro; Adi Sucipto; Willhelmus Fillianto; Sigit Winarso; R.M Joko Priono
ABDIMAS: Jurnal Pengabdian Masyarakat Vol. 5 No. 2 (2022): ABDIMAS UMTAS: Jurnal Pengabdian Kepada Masyarakat
Publisher : LPPM Universitas Muhammadiyah Tasikmalaya

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (427.827 KB) | DOI: 10.35568/abdimas.v5i2.2402

Abstract

Tawangsari and Mendoh Kidul hamlets are several hamlets located in the Semowo Village area, Pabelan District, Semarang Regency which have several potential resources that can be used as a support for the existence of a natural tourism village. Efforts to improve skills and management of these resources have been carried out through several series of training activities, including those related to increasing skills in utilizing digital platforms, village websites, while forms of assistance that have been carried out include improving website management and mapping some of the potential resources in the village area. Semowo. From several series of activities that have been carried out, efforts to pioneer the existence of tourist villages have begun to be directed to how to map the potential of existing resources in several hamlets in the Semowo Village area. The implementation of this training provides a practical overview of aspects of optimization village websites, especially in strengthening human resources in digital marketing / e-Marketing capacity or promoting nature tourism. The outputs of this activity are: 1) A village website that describes a map of Potential Areas for Development of Nature Tourism Villages; 2). MoU, cooperation between the village government and university leaders for assistance; 3) .Publication of community service activity programs on the web and social media
KOMUNIKASI DALAM PEMBENTUKAN KARAKTER BERINTEGRITAS di WEBCOMIC “TRICKSTER” EPISODE 1-53 LINE WEBTONE R.M Joko Priono; RB. Hendri Kuswantoro

Publisher : Program Studi Ilmu Komunikasi

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.35891/heritage.v11i2.3245

Abstract

ABSTRAK Ketika pendidikan karakter tidak tertanam dengan baik misalnya dalam penggunaan teknologi, maka akan sulit menyaring tindakan-tindakan yang benar dan salah. Pemahaman mengenai konsep karakter menjadi sangat penting ketika hal tersebut diwujudkan dalam suatu misi atau muatan pesan yang akan disampaikan dalam suatu produk media massa. Penelitian ini bertujuan untuk mengetahui penggambaran nilai-nilai pembentuk karakter apa saja dalam sebuah komik cerita di aplikasi social media webcomic “Trickster” Episode 1 sampai dengan 53 di Line Webtoon. Analisis isi dimaksudkan untuk menggambarkan secara detail suatu muatan pesan tentang nilai-nilai pembentuk karakter, dalam suatu teks tertentu, kata-kata, kalimat, pernyataan, ungkapan dalam kumpulan dialog di episode 1 sampai dengan 53 webcomic Trickster. Hasil penelitian dan pembahasan ditemukan bahwa secara umum pesan Nilai-Nilai Pembentuk Karakter dalam Webtoon / webcomic Trickster Episode 1 - 53 menunjukkan adanya pesan nilai-nilai pembentuk karakter yaitu nilai karakter religious, nilai karakter nasionalis, nilai karakter kemandirian, nilai karakter gotong royong, serta nilai karakter berintegritas. 47% untuk pesan nilai karakter religius yang berjumlah 11 pesan, 19. 73% untuk pesan nilai karakter nasionalis yang berjumlah 15 pesan, dan 39. 47% untuk pesan nilai karakter Integritas yang berjumlah 30 pesan, 9. 21% untuk pesan nilai karakter mandiri yang berjumlah 7 pesan dan 17. 10% untuk pesan nilai karakter gotong royong yang berjumlah 13 pesan. Kata Kunci : Nilai Karakter, komik, Webcomic ABSTRACT When character education is not well embedded, for example in the use of technology, it will be difficult to filter out right and wrong actions. Understanding the concept of character becomes very important when it is realized in a mission or message content that will be conveyed in a mass media product. This research aims to determine the depiction of character-forming values in a comic story on the webcomic social media application "Trickster" Episodes 1 to 53 on Line Webtoon. Content analysis is intended to describe in detail a message content about character-forming values, in a particular text, words, sentences, statements, expressions in a collection of dialogues in episodes 1 to 53 of the Trickster webcomic. The results of the research and discussion found that in general the message of character-forming values in the Webtoon / webcomic Trickster Episodes 1 - 53 shows that there are messages of character-forming values, namely religious character values, nationalist character values, independence character values, mutual cooperation character values, and the value of character with integrity. 47% for religious character value messages totaling 11 messages, 19.73% for nationalist character value messages totaling 15 messages, and 39.47% for Integrity character value messages totaling 30 messages, 9.21% for independent character value messages which amounted to 7 messages and 17.10% for the mutual cooperation character value messages which amounted to 13 messages. Keywords: Character Value, comics, Webcomic