Nikma Fitriasari
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THE EFFECT OF SPIRITUALITY ON THE SYNDROME OF BURN OUT AND NURSE TURNOVER INTENTION AT THE ISLAMIC HOSPITAL OF GONDANGLEGI MALANG Hari Dwi Suharsono; Nikma Fitriasari; Anggi Gilang Yudiansyah; Faritz Subiyaktoro Putra
Journal of Nursing Science Update (JNSU) Vol. 7 No. 2 (2019)
Publisher : Department of Nursing, Faculty of Health Sciencce, Universitas Brawijaya

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (1508.263 KB) | DOI: 10.21776/ub.jik.2019.007.02.2

Abstract

Nurse spirituality is the effort of nurses to find the highest meaning of work life in the hospital and communicate between individuals and coworkers. Nurse spirituality has three dimensions, namely inner life, meaningful work and belonging in the community. These three dimensions will facilitate the nurse to create a feeling of prosperity and fun while working. This will affect burn out syndrome and turnover intention. The purpose of this study was to determine the effect of spirituality on the syndrome of burn out and nurse turnover intention at the Islamic Hospital of Gondanglegi Malang.The method used is a quantitative with cross sectional design and Partial Least Square(PLS) approach. The population in this study were all nurses who worked at the Islamic Hospital of Gondanglegi Malang and we used total sampling to obtain the respondents. We collect data used questionnaire in 118 nurses on September 2018.The results showed that spirituality had a negativeand significant effect on the occurrence of burn out with a path coefficient value of -0.448 and t-statistic of 8.674 (t-statistic > 1,96). There is a negative and significant influence of spirituality on turnover intention with a path coefficient value of -0.174 and t-statistic of 2.526. There is a positive and significant effect of burn out on turnover intention with a path coefficient value of 0.608 and t-statistic of 9.183. In conclusions there were a significant effect of spirituality on burn out syndrome and nurse turnover intention at the Islamic Hospital of Gondanglegi Malang. This study illustrates that the higher the nurse’s spirituality in the hospital will reduce theoccurrence of burn out and turnover intention.
Instagram Optimization as Hospital Digital Marketing Tool Rahayu, Dina Nofitria; Anang Imam Massa Arif; Nikma Fitriasari
Jurnal Kedokteran Brawijaya Vol. 32 Supplement 1 (2022)
Publisher : Fakultas Kedokteran Universitas Brawijaya

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.21776/ub.jkb.2022.032.01.15s

Abstract

Social media, one of which is Instagram, has been proven effective as a hospital marketing medium. A private hospital in Tulungagung Regency has had an Instagram account for four months but has not been well managed. As a result, the account does not function optimally and reflect digital marketing facilities. Based on this condition, the researchers aimed to analyze the ways to optimize Instagram as a hospital digital marketing tool. The method used was experimental research with pre- and post-experimental design without control in a private hospital in Tulungagung Regency in October 2021. The unit analyzed was the hospital marketing department. Two interventions were implemented, providing digital marketing training through Instagram and optimizing the hospital's Instagram management. The knowledge instrument was measured using a questionnaire, and the Instagram management instrument was measured by examining Instagram Insights. The results showed that Instagram training and management could optimize the use of Instagram as a hospital digital marketing tool. Knowledge about Instagram and activity increased after training and management on Instagram had been implemented. Yearly, monthly, and daily schedule preparation needs to be implemented to increase marketing optimization. The absence of a dedicated settle team in charge of managing the Instagram account makes the implementation challenging to evaluate. A team specifically addressing hospital social media will be able to focus the work and improve the management, so digital marketing through social media can be optimized.