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KOMPAKS Community Communication Network in Cat Care Bahrul Alam; Ainur Rochmania
Indonesian Journal of Cultural and Community Development Vol 13 (2022): September
Publisher : Universitas Muhammadiyah Sidoarjo

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (238.071 KB) | DOI: 10.21070/ijccd.v13i0.836

Abstract

The study aims to describe the KOMPAKS community communication network in cat care. The method used in this study is quantitative descriptive with communication network analysis techniques. The population of this study is the KOMPAKS Community. Snowball Sampling technique for sampling while data retrieval using questionnaires and interviews is not structured. Data analysis techniques use communication network techniques with the help of the UCINET 6 application. The result of this study is, the first pattern of communication network structure formed in the Kompaks community is the structure of the Roda communication network. Both roles of communication network structure in the KOMPAKS Community found roles, neglected. Third, in this study, there are no clicks because the terms and conditions on the click do not have a KOMPAKS Community communication network in cat care. The four leaders of the opinion that there are 6 people in the network have an important role in influencing and increasing the participation of community members in cat care. Fifth in this study there are 4 types of innovation adopters in research, namely, innovator, early adopter, early majority, late majority.
PELATIHAN PROMOSI UMKM NASI GORENG BAPER MELALUI INSTAGRAM Wisnu Arief Fatulloh; Poppy Febriana; Ainur Rochmania; M Rigel Putra R
Jurnal Bina Bangsa Ekonomika Vol. 16 No. 2 (2023): Jurnal Bina Bangsa Ekonomika (JBBE)
Publisher : LP2M Universitas Bina Bangsa

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.46306/jbbe.v16i2.387

Abstract

Micro, Small and Medium Enterprises (MSMEs) have an important role in the growth process and the economy in the country. In the digital era like today, the existence of internet access that is quite easy is a positive impact for MSME players. The emergence of online media creates information sharing about a product and can also provide convenience for consumers online. On Jl Siwalankerto, there is one MSME, namely baper fried rice, the problem faced by MSME players is the marketing system and product promotion still using conventional methods. In this community service program, it focuses on how to use and train Instagram as a promotional medium for this activity program using four stages such as Surveys, Interviews, Product Photo Taking, and Video Taking. The use of product catalog feed arrangements and promotional content creators will have an impact on the wider reach of the products issued by these MSMEs