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All Journal Literasi: Jurnal Kajian Keislaman Multi-Perspektif
Putri Ayu Kusuma Wardani
Universitas Islam Negeri Raden Mas Said Surakarta
Religion Other

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Analisis Faktor-Faktor Keputusan Pembelian Makanan Dengan Menggunakan Jasa ShopeeFood Putri Ayu Kusuma Wardani; Fadzlian Rizky Reinaldy; Indraswari Pramudaning Tyas
Literasi : Jurnal Kajian Keislaman Multi-Perspektif Vol. 2 No. 1 (2021): December 2021
Publisher : Universitas Islam Negeri Raden Mas Said Surakarta

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.22515/literasi.v2i1.4410

Abstract

The technology advances can creat a market using e-commerce digital media, such as ShopeeFood. The use of ShopeeFood is motivated by purchasing decisions using ShopeeFood services by consumers. This study aim to examine the factors that influence purchasing decision using ShopeeFood services among students at UIN Raden Mas Said Surakarta. The research used a qualitative approach with interviews and observation as techniques for collecting the data. The informants of this research were UIN Raden Mas Said Students from various study programs who had used ShopeeFood service at least more than three times in ordering food. The researcher used the member checking method to check the validaty of the data. Based on the result of the study showed that the factors thaht influence the decision to buy used ShopeeFood service are the desire to save money with discounts or promos, efficient time, many ShopeeFood drivers, accessible location, and product completeness as dessired. The research can be evaluated for ShopeeFood in managing its business.
Hebitren dan Pemberdayaan Ekonomi Pesantren di Soloraya Aji Saputro; Putri Ayu Kusuma Wardani; Kharisma Desrianis Ramadani
Literasi : Jurnal Kajian Keislaman Multi-Perspektif Vol. 2 No. 2 (2022): June 2022
Publisher : Universitas Islam Negeri Raden Mas Said Surakarta

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.22515/literasi.v2i2.5424

Abstract

The development of pesantren (Islamic boarding school) into opportunities as an economic improvement through empowerment is one of the efforts to be independent by joining HEBITREN. Apart from being a place to study about religion, pesantren has also be able to provide welfare and be independent in management. This study aims to determine the empowerment of pesantren through hebitren of Solo Raya in improving the economy. As the development of the era, the opportunity of pesantren in economy are also increased. The method used in this study is qualitative with a descriptive approach. The data of the study was collected through interviews and observations. The results show that the program carried out by hebitren in Solo Raya increased the efforts in improving the economy of pesantren in Solo Raya.
Co-Authors Aji Saputro Fadzlian Rizky Reinaldy Indraswari Pramudaning Tyas Kharisma Desrianis Ramadani