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Pengaruh Harga, Produk dan Lokasi Terhadap Keputusan Pembelian Rumah melalui mediasi Kepuasan Pelanggan di PT. Bumi Jaya Propertindo muti Mutiara Rahmawati; Osep Hijuzaman; Darmawan Yudhanegara
Jurnal Teknologika Vol 12 No 2 (2022): Jurnal Teknologika
Publisher : Sekolah Tinggi Teknologi Wastukancana

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.51132/teknologika.v12iNo 2.179

Abstract

Abstrak. Pertumbuhan penduduk yang semakin meningkat membuat banyaknya kebutuhan akan rumah menjadi meningkat. Hal ini membuat banyaknya usaha properti yang bermunculan. Hal ini perlu menjadi pertimbangan dalam meningkatkan keputusan pembelian rumah. Keputusan pembelian rumah di pengaruhi faktor diantaranya harga, produk, dan lokasi. Tujuan penelitian ini adalah untuk mengethaui faktor apa saja yang paling mempengaruhi terhadap keputusan pembelian rumah melalui mediasi kepuasan pelanggan dengan metode SEM dan menggunakan bantuan program statistik SmartPLS 3.0. Kata kunci: Harga, Produk, Lokasi, Kepuasan Pelanggan, Keputusan Pembelian Abstract. The increasing population growth has made the need for a lot house increase. This make a lot of property businesses emerge. This needs to be considered in improving home buying decisions. Home buyying decisions are influenced by factorsincluding price, product, and location. The purpose of his study is to determine what factors most influence the decision to buy a house through the mediation of customer satisfacion with SEM method and using the help of the SmartPls 3.0. Keywords: Price, Product, Location, Customer Satisfaction, Purchase Decisions
Analisis Pengendalian Kualitas Menggunakan Metode FTA dan FMEA Untuk Mengurangi Produk Cacat Serat Rayon di PT. XYZ Ali Akbar; Bintang Nidia Kusuma; Osep Hijuzaman; Sheva Parian Pushya
Jurnal Teknologika Vol. 15 No. 1 (2025): Jurnal Teknologika
Publisher : Sekolah Tinggi Teknologi Wastukancana

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.51132/teknologika.v15i1.443

Abstract

This research was conducted at PT. XYZ is engaged in the textile industry. The problem was experienced due to defects in the Rayon Fiber production process. The purpose of the study was to determine the Rayon Fiber production process at PT. XYZ, to determine the factors causing defects using the Fault Tree Analysis (FTA) and Failure Mode and Effect Analysis (FMEA) methods, and to provide suggestions for improvement to reduce product defects. The results of the observation showed that there were three types of defects, including White Brightness, Yellow Brightness, and Damaged Wrapping. Of the three aspects, the most dominant types of defects were White Brightness, and Damaged Wrapping seen in the production process in December with a percentage of defects of 14.8%. From the Pareto diagram, it is clear that three problems cause defective goods. To reduce the number of faulty goods, the most common issues - namely, damaged wrapping and white brightness defects - must be addressed by fixing the most defective goods using the 80%/20% approach. After obtaining the severity, occurrence, and detection values related to window product defects, the RPN value will be calculated by multiplying the values above (RPN = S x O x D). By doing the repairs, it resulted in improvements marked by a decrease in the RPN value from 1290 to 553 or 42.8%. The root cause of the problem was because the operator did not follow the existing work standards and did not use the navigation system during the production process. From the results of the study, several suggestions for improvement were obtained, namely conducting periodic supervision and providing re-training to operators regarding the importance of working according to SOP.