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All Journal HASANUDDIN JOURNAL OF BUSINESS STRATEGY
Cristine Supone
PT. Bank BRI
Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Social Sciences

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Journal : HASANUDDIN JOURNAL OF BUSINESS STRATEGY

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Do Loan Service Quality and Loan Administrative Satisfy? Cristine Supone; Cepi Pahlevi; Muhammad Sobarsyah
Hasanuddin Journal of Business Strategy Vol 4 No 2 (2022): Hasanuddin Journal of Business Strategy
Publisher : Magister Management, Hasanuddin University

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.26487/hjbs.v4i2.527

Abstract

This study aims to determine the effect of loan service quality and administrative loan procedures (KUR) on customer satisfaction at PT. Bank BNI Regional Office 07 Makassar. The study uses a sample of 100 respondents using a questionnaire. Data collected is then analyzed using multiple linear regression. The result of the study indicated that the service quality satisfied loan customers. Differently, administrative micro-loan did not show a significant relationship, suggesting it did not affect the administrative loans on customer satisfaction.
Co-Authors Cepi Pahlevi Muhammad Sobarsyah