HASANUDDIN JOURNAL OF BUSINESS STRATEGY
Vol 4 No 2 (2022): Hasanuddin Journal of Business Strategy

Do Loan Service Quality and Loan Administrative Satisfy?

Cristine Supone (PT. Bank BRI)
Cepi Pahlevi (Economics and Business Faculty, Hasanuddin University)
Muhammad Sobarsyah (Economics and Business Faculty, Hasanuddin University)

Article Info

Publish Date
12 May 2022

Abstract

This study aims to determine the effect of loan service quality and administrative loan procedures (KUR) on customer satisfaction at PT. Bank BNI Regional Office 07 Makassar. The study uses a sample of 100 respondents using a questionnaire. Data collected is then analyzed using multiple linear regression. The result of the study indicated that the service quality satisfied loan customers. Differently, administrative micro-loan did not show a significant relationship, suggesting it did not affect the administrative loans on customer satisfaction.

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Journal Info
HASANUDDIN JOURNAL OF BUSINESS STRATEGY
Website

Abbrev

HJBS

Publisher

Universitas Hasanuddin

Subject

Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Social Sciences

Description

It is an open access online journal in the field of applied management and published four times in a year in February, May, July, and October. The journal is designed for professionals and researchers to convey their findings of business concepts, thoughts, and new strategies for business viability ...