Article Per Year (5 Year)
p-Index From 2021 - 2026
0.23
P-Index
This Author published in this journals
All Journal International Journal Management and Economic (IJME)
Ulfa Natsir
Gunadarma University
Economics, Econometrics & Finance

Published : 1 Documents Claim Missing Document
Claim Missing Document
Check
Articles

Found 1 Documents
Search

 1 
THE INFLUENCE OF SERVICE QUALITY ON CONSUMER SATISFACTION OF HONDA MOTORCYCLES IN PT. DAYA ANUGRAH MANDIRI PAREPARE Ulfa Natsir; Anastasia D'Ornay
International Journal Management and Economic Vol. 1 No. 3 (2022): September: International Journal Management and Economic
Publisher : Asosiasi Dosen Muda Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.56127/ijme.v1i3.281

Abstract

This study conducted with destination namely (1) For knowing quality service take effect by Partial to satisfaction Honda motorcycle consumers at PT. Daya Anugrah Mandiri Parepare. (2) For knowing service take effect by simultaneous to satisfaction Honda motorcycle consumers at PT. Daya Anugrah Mandiri Parepare. Research results show that (1) Physical evidence (X1) The test results show the value of t = (-0.221) with score significance of 0.826 > 0.05. (2). Reliability (X2) The test results show the value of t = (-0.530) with a significance value of 0.598 > 0.05. (3). Responsiveness (X3) The test results show the value of t = 5.974 with score significance of 0.000 > 0.05. (4). Guarantee (X4) The test results show the value of t = 0.223 with a significance value of 0.824 > 0.05. (5). Empathy (X5) The test results show the value of t = 0.675 with a significance value of 0.502 > 0.05. (6). physical evidence, reliability, responsiveness, assurance and empathy have a positive and significant effect (0.000 <0.05) simultaneously on consumer satisfaction. The results of the analysis of the value of R Square (R2) is 0.594 or of 59.4% while the remaining 41.6% is explained by other factors that do not entered in the research model this.
Co-Authors Anastasia D'Ornay