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All Journal EQIEN - JURNAL EKONOMI DAN BISNIS
Jonathan Jonathan Jonathan
Program Studi Manajemen, Universitas Kristen Petra
Decision Sciences, Operations Research & Management

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PENGUATAN ENTREPRENEURIAL ORIENTATION PADA UMKM PRODUK PERALATAN RUMAH TANGGA DI INDONESIA Ratih Indriyani Indriyani; Jonathan Jonathan Jonathan
Eqien - Jurnal Ekonomi dan Bisnis Vol 11 No 03 (2022): EQIEN- JURNAL EKONOMI DAN BISNIS
Publisher : Sekolah Tinggi Ilmu Ekonomi DR KH EZ Mutaqien

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.34308/eqien.v11i03.1181

Abstract

The purpose of this study was to examine the effect of social network on entrepreneurial orientation owned by household appliance business actors. This study also aims to examine the influence of entrepreneurial opportunity recognition and entrepreneurial self-efficacy as mediating variables. The type of research used is quantitative research in the survey category with a sample of 100 respondents. Collecting data using a research questionnaire. Data processing techniques use SmartPLS version 3.0. The results of the study show that social network has a positive and significant influence on entrepreneurial orientation through entrepreneurial opportunity recognition and entrepreneurial self-efficacy, while entrepreneurial self-efficacy and entrepreneurial opportunity recognition do not mediate social networks on individual entrepreneurial orientation.
Co-Authors Ratih Indriyani