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All Journal Jurnal Ilmu Komunikasi
Irani Yosef
Universitas Paramadina
Languange, Linguistic, Communication & Media

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Komodifikasi Anak dalam Variety Show Korea Selatan The Return of Superman (TROS) Irani Yosef
Jurnal ILMU KOMUNIKASI Vol. 19 No. 2 (2022)
Publisher : FISIP Universitas Atma Jaya Yogyakarta

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.24002/jik.v19i2, Desember.3998

Abstract

This study aims to determine the practices of child commodification in a South Korean variety show: The Return of Superman (TROS). This study uses qualitative research methods through Van Dijk's critical discourse analysis (CDA). The results show that there was a commodification of children hidden behind the title of the program; this program is a product of popular culture with capitalist practices as a background: profit-oriented and market-regulated; and variety show interpreted more negatively because it has exploited the commodification practices and abuse of children's rights in the interest of the media.
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