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Analysis of Green Concept to Enhance Service Quality of Room Division at Royal Tulip Springhill Resort Jimbaran Alex Maulana; Lien Darlina; I Ketut Suja; Ni Made Rai Sukmawati
International Journal of Glocal Tourism Vol. 3 No. 4 (2022): International Journal of Glocal Tourism - December 2022
Publisher : Yayasan Sinergi Widya Nusantara

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.58982/injogt.v3i4.269

Abstract

Purpose: The purpose of this research was to analyze green concept in the room division at Royal Tulip Springhill Resort Jimbaran and to determine the effect of the green concept on the room division, namely green front office and green housekeeping, on service quality partially and simultaneously. Research methods: Research data were collected through questionnaires and supported by interviews. The analytical methods used are classical assumption test, multiple linear regression analysis, hypothesis testing (t test, F test, and coefficient of determination). Findings: The green concept in the room division, namely green front office and green housekeeping has a significant positive effect on service quality at Royal Tulip Springhill Resort Jimbaran. Implementation: The inclusion of green concepts creates a beautiful environment, good air, and also reduce the use of excess energy.