Garuda - Garba Rujukan Digital

Kristina Setyowati

Program Studi Ilmu Administrasi Negara, Fakultas Ilmu Sosial dan Politik, Universitas Sebelas Maret

Author-ID : 5655856

Social Sciences

Published : 2 Documents Claim Missing Document

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Articles

Perencanaan Strategis Kelurahan Kenep dalam Meningkatkan Perekonomian Masyarakat melalui Desa Wisata Kreatif Hosana Opalia Waluyati; Kristina Setyowati
Jurnal Mahasiswa Wacana Publik Vol 2, No 1 (2022): Jurnal Mahasiswa Wacana Publik
Publisher : Program Studi Ilmu Administrasi Negara Fakultas Ilmu Sosial dan Politik Universitas Sebela

Tourism is the largest and strongest sector that contributes to the global economy today. Efforts that can be applied to develop tourism in Indonesia are by developing alternative tourism by establishing tourist villages. Kenep Village is one of the areas that has developed itself into a Creative Tourism Village in Sukoharjo Regency. However, there are still obstacles in its development. The purpose of the study was to determine the strategic planning carried out by the Kenep Village Government based on the Tourism Awareness Group (Pokdarwis) of Kenep Creative Tourism Village in developing and maximizing their potential to improve the community's economy. The strategic planning proposed by John Bryson became a literature review in this study. To determine strategic issues, the litmus test is used. This type of research is descriptive qualitative and the data collection techniques used are interviews, observation, and documentation studies. The collected data was then analyzed using the SWOT analysis technique. The results of the study obtained three strategic issues in Kenep Creative Tourism Village, namely: (1) Developing facilities and infrastructure to support tourism as well as efforts for growth and equitable development, (2) Optimizing marketing and promotion through social media or digital-based online platforms to support progress of science and technology in the Kenep Creative Tourism Village, (3) Improving the ability and competence of the community to become a reliable and qualified workforce.

Kualitas Pelayanan Transportasi Umum pada Bus Batik Solo Trans (BST) Kota Surakarta Braninda Caesarita Trisna Putri; Kristina Setyowati
Jurnal Mahasiswa Wacana Publik Vol 2, No 1 (2022): Jurnal Mahasiswa Wacana Publik
Publisher : Program Studi Ilmu Administrasi Negara Fakultas Ilmu Sosial dan Politik Universitas Sebela

Surakarta City is one of the cities in Central Java which is densely populated, has high mobility, and has public transportation in the form of city buses, namely the Solo Trans Batik Bus (BST). Having a high level of congestion and transportation as the main means for activities, this study aims to determine the public's perception of the quality of services provided by the BST Bus. This study uses the service quality theory of Zeithaml, Parasuraman, and L. Berry which measures service quality with service quality dimensions (physical evidence, reliability, responsiveness, assurance, and empathy). The research method uses quantitative descriptive with data collection techniques, namely questionnaires distributed through google form. Data analysis uses Importance Performance Analysis which explains what performance factors must be provided by an organization to meet customer satisfaction. The results showed that the service quality of the BST Bus was categorized as very good because it had a fairly high level of conformity, namely 92.23%. In the cartesian diagram, most attributes are found in quadrant B where in this quadrant shows a high level of service performance in accordance with high consumer expectations as well.

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