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All Journal Jurnal Informatika dan Rekayasa Perangkat Lunak Jurnal DIMASTIK
Eka Putri Rachmawati
Unknown Affiliation
Computer Science & IT Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Social Sciences

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PELATIHAN PEMBUATAN MEDIA PEMBELAJARAN DARING MENGGUNAKAN GOOGLE SITES PADA GURU SMIT BINA AMAL SEMARANG Eka Putri Rachmawati; Edi Widodo; Bernadus Very Christioko
Jurnal DIMASTIK Vol. 1 No. 2 (2023): Juli
Publisher : Universitas Semarang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.26623/dimastik.v1i2.7275

Abstract

PKM in the form of training conducted by lecturers from Semarang University and SMIT Bina Amal Semarang, aims to teach teachers in the SMIT Bina Amal environment about the use of Google Sites as a means of supporting the teaching and learning process. The training covers the features and benefits of Google Sites, including its ease of use, flexibility, and integration with other Google tools. It provides practical tips and best practices for using Google Sites in an educational context, including creating and organizing content, facilitating student engagement and collaboration, and assessing student learning. Overall, the training highlights the potential of Google Sites to support effective and engaging online learning experiences for both students and teachers. The results of the project were overwhelmingly positive, with teachers reporting improved ease of use and efficiency in delivering materials. The use of Google Sites also allowed for more effective communication between teachers and students, and the platform proved particularly useful for delivering materials in a setting with limited resources and infrastructure. Their experience can serve as a model for other schools looking to implement similar initiatives, and the benefits of using technology for education can be further explored and harnessed in the years to come.
STRATEGI PROMOSI PRODUK UMKM DI APLIKASI TOKOPEDIA UNTUK MENJANGKAU TARGET PASAR YANG LEBIH LUAS DI KELOMPOK UMKM KECAMATAN SEMARANG SELATAN Eka Putri Rachmawati; Saifur Rohman Cholil; Ahmad Rifa'i
Jurnal DIMASTIK Vol. 2 No. 1 (2024): Januari
Publisher : Universitas Semarang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.26623/dimastik.v2i1.8520

Abstract

Pada era globalisasi ekonomi, UMKM dihadapkan pada tantangan untuk beradaptasi dengan transformasi digital dan bersaing di pasar yang semakin terbuka. Marketplace online seperti Tokopedia menawarkan peluang baru bagi UMKM untuk memperluas pasar dan meningkatkan efisiensi operasional. Namun, banyak UMKM yang belum melek digital dan menghadapi kendala dalam mengadopsi teknologi digital. Dalam konteks ini, program pengabdian masyarakat bertujuan untuk menyelenggarakan sosialisasi dan pelatihan tentang penggunaan Tokopedia sebagai media promosi yang inovatif bagi pelaku UMKM di Gerai Kopimi Semarang Selatan. Tujuan program ini adalah meningkatkan pemahaman dan kemampuan peserta dalam mengadopsi teknologi dan meningkatkan kinerja bisnis mereka di era digital. Target luaran program mencakup peningkatan pengetahuan peserta tentang fitur-fitur Tokopedia dan teknologi digital, efisiensi operasional UMKM dalam pemasaran online, serta peningkatan keahlian teknis peserta dalam menggunakan platform Tokopedia Seller. Pelaksanaan kegiatan melibatkan ceramah dan praktikum selama 1 hari dengan dukungan penggunaan smartphone. Evaluasi dilakukan melalui kuesioner sebelum dan setelah acara. Hasil evaluasi kegiatan ini adalah meningkatnya pemahaman mitra tentang bagaimana memperomosikan produk UMKM menggunakan aplikasi Tokopedia Seller. Dengan demikian, program ini diharapkan dapat membantu UMKM dalam mengatasi kendala teknologi dan meningkatkan kehadiran bisnis mereka di pasar online.
Pengaruh Konten YouTube terhadap Penerimaan Mahasiswa Baru: Studi Analisis Sentimen BERT dan Korelasi Spearman Edi Widodo; Eka Putri Rachmawati; Pratama Buana
Jurnal Informatika dan Rekayasa Perangkat Lunak Vol. 7 No. 2 (2025): September
Publisher : Universitas Wahid Hasyim

Show Abstract | Download Original | Original Source | Check in Google Scholar

Abstract

This study aims to analyze the relationship between the number of videos, views, positive comments, negative comments, and neutral comments with the number of new students at higher education institutions during 2021–2024. The data were obtained from three sources: (1) quantitative data on the number of new students from LLDIKTI, (2) data on the number of videos and views from YouTube, and (3) sentiment data from comments classified using the BERT algorithm into positive, negative, and neutral categories. The research employed a quantitative approach using the Random Forest regression model to evaluate the influence of independent variables, namely, the number of videos, views, and sentiment on the dependent variable, which is the number of new students. The analysis results showed a significant positive correlation between the number of views and positive sentiment with the number of new students, while negative sentiment had a negative correlation. However, this relationship is not entirely linear, as indicated by an R² value of 32.1%, suggesting the possibility of other influencing factors. Spearman correlation analysis also confirmed a strong relationship between the number of video, views and positive sentiment with the number of new students, with a correlation value of 0.7-0.8. These findings highlight the importance of digital marketing strategies, such as increasing publications, views and creating content that generates positive sentiment, to attract more new students.
Co-Authors Ahmad Rifa'i Edi Widodo Pratama Angga Buana Saifur Rohman Cholil