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suryanawati suryanawati
Program Studi Agribisnis Fakultas Pertanian Universitas Baturaja
Agriculture, Biological Sciences & Forestry

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ANALISIS PEMASARAN POLA USAHATANI MINA-PADI-ITIK (PARLABEK) DI DESA KARANG KEMIRI KECAMATAN BELITANG KABUPATEN OGAN KOMERING ULU TIMUR suryanawati suryanawati
JASEP Vol 1 No 2 (2015): JASEP : DESEMBER 2015
Publisher : Program Studi Agribisnis Fakultas Pertanian Universitas Baturaja

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (389.73 KB) | DOI: 10.54895/jsp.v1i2.372

Abstract

Marketing analysis pattern of rice-fish farming-duck (PARLABEK) in Karang Pecan Belitang District of East Ulu Ogan Ogan. The purpose of this study to determine how big the marketing margin and the farmer's share received by farmers. Results obtained marketing of products rice-fish-duck has a marketing margin for rice at Rp 2,500 / kg, fish Rp 12.000 / kg, ducks (meat) Rp. 15,000 / kg, ducks (egg) Rp 1,300 / kg, and marketing margin of 31.25% relative to rice, fish 40%, ducks (meat) 30%, ducks (egg) 48% and the farmer's share of each rice 68, 75, fish 60%, ducks (meat) of 70% and ducks (egg) 52% .Sedangkan marketing channels usahatai pattern of rice-fish-iti has two marketing channels that direct marketing channels to consumers and marketing channel through middlemen.
STRATEGI PENGEMBANGAN USAHA TERNAK SAPI POTONG DI DESA TANJUNG KEMALA BARAT KECAMATAN MARTAPURA Komariah Komariah; suryanawati suryanawati
JASEP Vol 2 No 2 (2016): JASEP : DESEMBER 2016
Publisher : Program Studi Agribisnis Fakultas Pertanian Universitas Baturaja

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (168.187 KB) | DOI: 10.54895/jsp.v2i2.434

Abstract

The research was conducted in the village of Tanjung Kemala Martapura Eastern District of East OKU District with the aim to determine the business development strategies of cattle. The method used in this study is a survey. The total sample of 25 respondents. Where the peasant population of 110 beef cattle and for his cattle population of 650 animals, with criteria based on beef cattle aged 1-2 years old, has a number of cattle over three tails, and the experience of farmers over five years, respondents agent (buyer) 2, animal husbandry 2. Data were analyzed using input-output approach and descriptive analysis. The results obtained by the development strategy is to increase production and quality of livestock, in order to keep prices and demand remain high and cooperating with the government of East OKU District in completing the infrastructure farmers to ranchers can better know the procedures for the care and maintenance of cattle well.
ANALISIS STRATEGI PENGNEMBANGAN UKM AGRIBISNIS BERBASIS KEDELAI DI KOTA BATURAJA KABUPATEN OGAN KOMERING ULU Ginanjar Eko Santoso; suryanawati suryanawati
JASEP Vol 3 No 2 (2017): JASEP : DESEMBER 2017
Publisher : Program Studi Agribisnis Fakultas Pertanian Universitas Baturaja

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (213.025 KB) | DOI: 10.54895/jsp.v3i2.453

Abstract

This research is for analysis of development strategy on soybean based SME in Baturaja City, This research was conducted in February until april 2017 in Baturaja City OKU Regency The method used in this research is survey method, sampling in this research using saturated sampeling method, the samples taken are the perpetrators of soybean based SMEs such as tempe, tofu, and soy milk in Kota Baturaja The type of data used in this study includes primary data, and secondary, which is analyzed by using SWOT matrix. The results of the field study obtained an average of 3.21 internal factors And external factor 3,65 this means soybean based small and medium enterprises in Baturaja City OKU Regency is in position 1 With a concentration strategy through vertical integration, from analysis SWOT Can be drawn that conclusion small and medium enterprises Soybean-based agribusiness in Baturaja City has weaknesses and threats that must be minimized In order to develop more advanced in the future is in several ways. Small and medium enterprises Soy based should, improve marketing, Produce quality products, Increase production volume, Modern and appropriate technology update, guidance on UKM, innovation and product modification.
Co-Authors Ginanjar Eko Santoso Komariah Komariah