Ida Rapida Djachrab
Universitas Ma'soem

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Meraih Jiwa Korsa Berkarakter Cageur, Bageur, Pinter Melalui Tadarus di Universitas Ma’soem Ida Rapida Djachrab; Ryzki Wiryawan
Jurnal Maps (Manajemen Perbankan Syariah) Vol. 5 No. 1 (2021)
Publisher : Masoem University

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.32627/maps.v5i1.144

Abstract

This study aims to determine: 1) the character of cageur, bageur, pinter as part of the Al Ma'soem culture; 2) Tadarus activities at Ma'soem University; 3) The role of tadarus in developing the esprit de corps of employees. The research method is qualitative with an ethnographic approach in order to reveal the social and cultural meaning behind tadarus activities. Data collection techniques were carried out by participatory observation, in-depth interviews, literature studies and documentation studies. Determination of the sample using purposive sampling where sampling is done with certain considerations. Data analysis using the Spradley Model, was carried out in four stages: domain, taxonomy, componential, and cultural themes. The results showed that: 1) Cageur, bageur, pinter characters are the embodiment of the pioneering philosophy in order to create a balance between habluminalloh and habluminannas., 2) The benefits of tadarus for friendship, launch and get used to reading holy verses, the heart becomes calm and gives birth to a group of pioneers and followers, 3 ) Tadarus activities as organizational habits that are not directly related to work specifications can be a source of strength for the birth of the corps spirit of employees.
Pengaruh Atribut Produk, Relationship Marketing dan Citra Perusahaan terhadap Loyalitas Deposan PaS iB di PT Panin Dubai Syariah KC Bandung Aulia Nurul Rohmah; Ida Rapida Djachrab
Jurnal Maps (Manajemen Perbankan Syariah) Vol. 7 No. 1 (2023)
Publisher : Masoem University

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.32627/maps.v6i2.684

Abstract

The background of this research is the fluctuating number of PaS iB depositors at PT Bank Panin Dubai Syariah Bandung Branch Office. This study aims to find out how the influence of corporate image, Relationship Marketing and Product Attributes on the loyalty of PaS iB depositors at PT Bank Panin Dubai Syariah Bandung Branch Office. The research object is PaS iB depositors with the type of associative quantitative research and primary data sources. The sample in this study amounted to 58 respondents, with the type of sample incidental sampling, data collection techniques using observation, interviews, questionnaires. The results showed that all independent variables consisting of corporate image, marketing relations, and product attributes  had an effect on depositor loyalty  either partially or simultaneously.