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All Journal JABE (Journal of Applied Business and Economic) International Journal of Entrepreneurship, Business, and Creative Economy International Journal of Management and Business Applied
Citra Marcella Nazira
IPB University
Humanities Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Social Sciences

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EVALUATION OF THE EFFECTIVENESS AND SUSTAINABILITY OF THE BUSINESS INCUBATOR PROGRAM IN CREATING ENTREPRENEURS IN INDONESIA Citra Marcella Nazira; Lindawati Kartika
JABE (Journal of Applied Business and Economic) Vol 9, No 2 (2022): JABE (Journal of Applied Business and Economic)
Publisher : UNIVERSITAS INDRAPRASTA PGRI

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.30998/jabe.v9i2.13702

Abstract

The high unemployment rate is one of the factors that influence Indonesia in achieving decent work and economic growth. Creating entrepreneurs as solutions through entrepreneurship training programs has been organized by various parties. Bright Cube organized by IPB University is one of the business incubators that integrates all stakeholders. The purposes of this study are to analyze the implementation and sustainability strategy and evaluate the effectiveness of the 2nd batch of the Bright Cube program. The research methods used are descriptive analysis, Return on Training Investment, and SIPOC diagrams with a quantitative approach. Primary data were obtained through questionnaires and secondary data was obtained through a literature study. The results show that most participants are not satisfied with the resulting turnover. At the reaction level, participants tend to give a positive reaction to the program. At the learning level, there is an increase in knowledge and skills. At the behavioral level, participants are interested in becoming entrepreneurs. At the result level, participants recommend the program, and the ROTI result is positive. Several things need to be improved based on the evaluation. Therefore, this program has been running effectively and can be a successful example in order to achieving the entrepreneur national target
Creating Entrepreneurs through Vocational High School to Reduce Unemployment in Indonesia Citra Marcella Nazira; Lindawati Kartika
International Journal of Entrepreneurship, Business and Creative Economy Vol. 1 No. 2 (2021): July
Publisher : Research Synergy Foundation

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (586.377 KB) | DOI: 10.31098/ijebce.v1i2.532

Abstract

In many nations, including Indonesia, unemployment is one of the key problems. the percentage rate of unemployment in Indonesia is still relatively high compared to other countries, although it has dropped every year. Vocational High School (VHS) graduates dominate the largest number of unemployed individuals in Indonesia. Creative entrepreneurs are one option since they can build their own work. But the entrepreneurial interest of VHS students in Indonesia is still low. The objective of this research is to develop strategies for creating entrepreneurship in conjunction with the skills needed to become entrepreneurs. Primary data was gathered with eleven headmasters of VHS in Indonesia through focus group discussion (FGD) and secondary data collected from literature research. The data analysis was processed through stakeholder analysis and the house model to create an effective strategy and decision. The study results indicate that synergistic cooperation from a quadruple helix consisting of universities, entrepreneurial societies, government, and industry is required in order to achieve 'one student, one business' mission as the output. Furthermore, organizing talent management to provide the mindset as CEO for vocational students and training school principals is a way out of this issue in order to create links and match VHS student interests and providing the growth of CEO mindset training for the VHS principals. Therefore, VHS Students can establish their own company and become entrepreneurs according to their interests and ambitions, both before and after graduating from VHS.
The Evaluation of Business Incubator Program in Order to Create Entrepreneurial Students in Indonesia Citra Marcella Nazira; Lindawati Kartika
International Journal of Management and Business Applied Vol. 1 No. 2 (2022)
Publisher : Asosiasi Dosen Peneliti Ilmu Ekonomi dan Bisnis Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.54099/ijmba.v1i2.274

Abstract

Purpose – This paper seeks to analyze the implementation and evaluate the effectiveness of the 2nd batch of Bright Cube programs. Methodology/approach – A survei from 246 participants of Bright Cube 2nd batch program. This research method includes a descriptive analysis, gap analysis, Return on Training Investment (ROTI) analysis, nad Net Promoter Score (NPS). Primary data in the form of questionnaires and secondary data in the form of literature studies. Findings – It was found that the implementation of the program has referred to the main performance indicators of MBKM. At the reaction level, participants' perceptions of the program were high. At the learning level, it has reached the online marketing design competency unit. At the behavioral level, participants are interested in becoming entrepreneurs. At the outcome level, the majority of participants recommended the program. ROTI result is positive. Improvements are needed regarding funding, program schedules, and intensity of activities. Therefore, this program has been running effectively. Novelty/value – As creating entrepreneurs is a solution to overcome the high unemployment rate in Indonesia. Bright Cube as one of entrepreneurial incubators, which is organized by the Management Department of IPB University, has integrated all stakeholders and part of MBKM (Merdeka Belajar-Kampus Merdeka).
Co-Authors Lindawati Kartika