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Rimsky K. Judiseno
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Social Sciences

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PERAN STATSMAN PADA MOBILE LEGEND PROFESIONAL LEAGUE TOURNAMENT 2018 oleh RevivaLTV Aditya Achmad Kurnia; Rimsky K. Judiseno
Bisnis Event Vol. 1 No. 2 (2020): Jurnal Bisnis Event
Publisher : Jurusan Administrasi Niaga Politeknik Negeri Jakarta

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (469.465 KB) | DOI: 10.32722/bev.v1i2.5404

Abstract

Mobile Legend Professional League (MPL) is the largest and most prestigious gadget competition game in Southeast Asia that will feature a game called Mobile Legend: Bang Bang. Mobile Legend Professional League has become one of the esport tournaments that is highly anticipated by all fans of mobile legend games and also fans of tournament esport, because Mobile Legend Professional League will be one of the biggest esport gadget competition events in Southeast Asia. Statsman has an important role in the esport tournament, which is processing data from a game to create interesting visual graphics, and making the event more accessible to the audience. Statsman became a crucial division in organizing esports tournaments. One of the method done by statsman in processing match data and presented in interesting way is using the Echo application system which is a system application that is used to support ongoing players in an esport, and dynamically displays data into interesting graphics to give to the audience. This study uses observational data collection methods with qualitative descriptive analysis methods. The results of this study were to study the role of statsman in the activities of Mobile Legend Professional League season 2.
Proses Penyelenggaraan Brand Activation Perusahaan Farmasi (Fahrenheit) dalam Upaya Re-Branding Produk Muhammad Kasthe Firdaus; Rimsky K. Judiseno
Bisnis Event Vol. 1 No. 4 (2020): Jurnal Bisnis Event
Publisher : Jurusan Administrasi Niaga Politeknik Negeri Jakarta

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (265.395 KB) | DOI: 10.32722/bev.v1i4.5416

Abstract

Corporate Events are activities that are fully funded by companies that have specific objectives to promote their products, create good image for consumers, or give awards to internal parties. For example in research conducted by the author about brand activation activities carried out by pharmaceutical companies to promote their products. Carrying out the activation activities is not only to promote the product, but the company will not increase public recognition of the product. If the requested activity goes well and the services provided by the company to consumers, convey a good impression, of course this will give positive results for the company. Today many private companies are struggling to inject large-scale funds just to improve their good image, public awareness, and appreciation of the products they produce. Because people today are very addictive with the use of gadgets, the thing that companies do is to support their products through social media, which of course costs more than print or physical media. Thus, activating the brand is done in a unique way so that it can attract the interest of the community to take these activities. In this study, the authors used the Observation and Documentation Analysis Method. The results of this study will be given to the campus as an assignment to fulfill the seventh semester graduation requirements at the Jakarta State Polytechnic, Commerce Administration Department, MICE Study Program.
Co-Authors Aditya Achmad Kurnia Muhammad Kasthe Firdaus