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All Journal Ngabekti: Jurnal Pengabdian kepada Masyarakat ASEAN Journal of Halal Study
Norma Rosyidah
STAI An Najah Indonesia Mandiri
Religion Humanities Education Environmental Science Other

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The Influence of Halal Labels, Income, Product Ingredients, and Lifestyle on Consumer Purchase Interest in Imported Korean Cosmetic Products in Generation Z Norma Rosyidah; Nizma Zaqlulsya
ASEAN Journal of Halal Study Vol. 2 No. 2 (2025): Jurnal AJHS: Desember 2025
Publisher : Universitas Negeri Surabaya

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.26740/ajhs.v2i2.50527

Abstract

Teenagers prefer the current trend of Korean style, so many Indonesian companies are rushing to create products that meet the community's needs and compete with foreign companies. In addition, companies are more focused on their preferences, forgetting the fact that Indonesians also need halal product labels. However, the lack of halal awareness (consumer knowledge about halal products) makes Indonesians forget the importance of halal-labeled products. This study aims to investigate the impact of halal labels, income, product ingredients, and lifestyle on the purchasing interest of Gen Z consumers in imported Korean cosmetics. This study uses a quantitative research method. This study demonstrates validity in several tests. It also provides additional information, references, and insights for readers regarding the influence of halal labels, product ingredients, and lifestyle on the interest of Gen Z consumers in purchasing imported Korean cosmetics. It can also help companies understand the extent to which halal labels influence consumers, including their product preferences and lifestyle, as well as their interest in purchasing cosmetics imported from Korea.
Sosialisasi Keuangan Modern: Mengenalkan Konsep Investasi Saham Syariah Melalui Stocklab di MTs Hidayatul Muta'alimin Sidoarjo Norma Rosyidah
Ngabekti: Jurnal Pengabdian kepada Masyarakat Vol. 4 No. 1 (2026): June 2026
Publisher : STAI Ma'had Aly Al-Hikam Malang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.32478/at2yah38

Abstract

This community service program aims to enhance Islamic financial literacy and introduce capital market concepts to students at MTs Hidayatul Muta'alimin. Conventional financial education often feels abstract and complex for middle school students. To address this, the program implemented a gamification method using the Stocklab board game as an interactive learning tool. The socialization involved interactive presentations, guided simulation gameplay, and a mini-tournament to foster enthusiasm. Data collection through pre-tests, post-tests, and observations showed a significant increase in students' understanding of Sharia stock investment, financial management, and capital market mechanisms. Furthermore, the experiential learning approach successfully stimulated students' interest in becoming future sharia investors. This program demonstrates that game-based learning is an effective and engaging alternative for early financial education in Islamic school environments.
Co-Authors Athi' Hidayati Nizma Zaqlulsya