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All Journal JOURNAL OF APPLIED BUSINESS ADMINISTRATION IIJSE
Muhammad Shareza Hafiz
Universitas Muhammadiyah Sumatera Utara, Medan, Indonesia
Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Social Sciences

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The Effect of Contribution, Role, and Capital on MSMEs Business Development in Islamic Banks with Human Resources Quality as A Moderation Variable Sri Fitri Wahyuni; Muhammad Shareza Hafiz; Riyan Pradesyah
Indonesian Interdisciplinary Journal of Sharia Economics (IIJSE) Vol 6 No 1 (2023): Sharia Economic: January, 2023
Publisher : Sharia Economics Department Universitas KH. Abdul Chalim, Mojokerto

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31538/iijse.v6i1.3044

Abstract

The study aims to see the effect of the contribution, role, and venture capital on MSMEs business development, with the quality of human resources as a mediating variable. This research was conducted at Islamic banks in the city of Medan, with a sample of 160 people. As for the results obtained based on the results of the path coefficient test carried out, it was found that there were 3 significant items on construction with t-statistic values ​​> 1.65 and p-values ​​< 0.05, meaning that the hypotheses H4, H6, and H7 were accepted, that there was a significant influence of business capital with Human Resources (HR) quality (H4), there is a significant influence of the role of Islamic banks on HR (H6), and there is a significant influence of HR on business development (H7). While indirectly the hypothesis that is accepted is H9, where the T statistic is 3.726 > 1.65, and the P values ​​are 0.00 <0.05, with Std. Beta is 0.367. It means that there is a positive influence of business capital on business development, mediated by the variable quality of Human Resources (HR).
Moderating Role of Values in Religiosity and Brand Switching from Israel-Affiliated Brands among Gen Z Agus Sani; Muhammad Shareza Hafiz; Arif Pratama Marpaung
Journal of Applied Business Administration Vol 9 No 2 (2025): Journal of Applied Business Administration
Publisher : Pusat P2M Politeknik Negeri Batam

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.30871/jaba.10115

Abstract

This study examines the influence of religiosity on Indonesian consumers' brand switching behavior, particularly regarding brands affiliated with the Israeli-Palestinian issue. Using SEM-PLS analysis with 178 respondents obtained through snowball sampling, the results reveal that religiosity positively and significantly affects consumers' tendency to switch from Israeli-affiliated brands to local alternatives. Furthermore, functional, emotional, social, and epistemic values significantly strengthen this relationship. These findings highlight that consumer behavior is influenced not only by economic considerations but also by spiritual, social, and cognitive factors. In today's value-conscious consumer landscape, purchasing decisions increasingly reflect personal and collective beliefs. For marketers, this emphasizes the importance of developing ethical, value-driven branding strategies that resonate with consumers' social and moral awareness. Brands that align with consumer values and demonstrate social responsibility are more likely to foster loyalty and trust in an era where consumers are buying not just products, but also meaning and identity.
Co-Authors Agus Sani Arif Pratama Marpaung Pradesyah, Riyan Sri Fitri Wahyuni