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Gilman Pary
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Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Social Sciences

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INTENSITAS PENGGUNAAN ELECTRONIC BANKING OLEH NASABAH PT. BANK CENTRAL ASIA CABANG UTAMA AMBON Gilman Pary
Jurnal Minds: Manajemen Ide dan Inspirasi Vol 4 No 1 (2017): June
Publisher : Management Department, Universitas Islam Negeri Alauddin Makassar, Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.24252/minds.v4i1.3157

Abstract

The purpose of this research is to test the effect of consumers value and system quality toward trust in order to increase frequency of the use of internet banking. The sample in this research are 180 BCA consumer as respondent. The technique used in this research was purposive sampling. Certain characteristics means only for consumer whose at least one product connected with electronic banking facility and using electronic banking facility in financial and non financial transaction for above 6 months. Structural Equation Modelling (SEM) run by AMOS software, used to analyze the data. The analysis result shows that consumer value and system quality effected on trust in order to increase the use of internet banking. This empirical result indicates that consumers value have significant effect toward trust, system quality have significant toward trust, and trust have significant toward the use of internet banking.
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