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All Journal Jurnal Ilmiah Wahana Pendidikan ANWARUL: Jurnal Pendidikan dan Dakwah
Erwan Effendy
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Religion Education Social Sciences Other

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Fungsi Periklanan Sebagai Alat Pengembangan Dakwah Pada Media Sosial Erwan Effendy; Nurul Aulia; Nur Alhikmah; Boby Anasta
Jurnal Ilmiah Wahana Pendidikan Vol 9 No 4 (2023): Jurnal Ilmiah Wahana Pendidikan
Publisher : Peneliti.net

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (118.557 KB) | DOI: 10.5281/zenodo.7681504

Abstract

Dakwah is an appeal to invite people to do good and forbid evil. This inviting activity can be done in various ways and using various media, one of the alternative media that can be used in preaching is by using advertisements. Da'wah activities are growing along with the development of science and technology. Islamic da'wah as a manifestation of a Muslim's faith can be socialized through various media without reducing the meaning and purpose of Islamic da'wah. Da'wah can adjust to the media that is currently developing in society. Preachers can take advantage of various existing media in preaching, so that the reach of preaching is broad and can even cover the whole world. Islamic da'wah inserted through advertisements with various kinds of things such as on Instagram, Facebook, YouTube, tik tok and others.
Eksistensi Ilmu Komunikasi dalam Kehidupan Manusia Erwan Effendy; Alya Rahmadhani Br Ginting; M. Hafizh Rafi’ie; M. Naufal Dzakwan Purba; Rahadian Tri Anggraini
ANWARUL Vol 3 No 6 (2023): ANWARUL: Jurnal Pendidikan dan Dakwah
Publisher : Lembaga Yasin AlSys

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.58578/anwarul.v3i6.2055

Abstract

This research seeks to explore the role of communication science in the human experience. It employs a qualitative research approach, which involves presenting data through a series of sentences. The methodology employed in this study is descriptive in nature. The findings of this investigation highlight communication science as a discipline that delves into the principles, theories, and concepts surrounding the human communication process. More precisely, this field investigates the transmission, reception, and comprehension of information by individuals, groups, organizations, and society in various contexts. Communication science serves not only as an academic domain but also as a valuable practical skill deeply integrated into people's daily lives. Its presence assists individuals in comprehending, enhancing, and deepening their interactions with the world. Communication science holds significant importance in human existence because communication is the primary means by which humans connect, exchanging ideas, experiences, and emotions. The subsequent points emphasize why the significance of communication science in human life cannot be overstated: It aids in fostering and sustaining healthy interpersonal relationships and helps individuals comprehend the influence of mass media on thought patterns, behavior, and perceptions.
Co-Authors Alya Rahmadhani Br Ginting Boby Anasta M. Hafizh Rafi’ie M. Naufal Dzakwan Purba Nur Alhikmah Nurul Aulia Rahadian Tri Anggraini