Tia Anggraini
Faculty of Economics and Business, Universitas Trisakti, Jakarta

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EFFECT OF VALUE ADDED TAX (VAT), INCOME, PRICE AND PAYMENT METHODS AGAINST CONSUMER DEMAND ON SMARTPHONES Tia Anggraini; Sri Yani Kusumastuti
PENANOMICS: International Journal of Economics Vol. 1 No. 2 (2022): August
Publisher : Yayasan Pusat Cendekiawan Intelektual Nusantara

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (295.928 KB) | DOI: 10.56107/penanomics.v1i2.33

Abstract

This study aims to estimate the influence of Value Added Tax (VAT), Income, Price and Payment Method on Demand. The data used is primary data using questionnaire techniques with data obtained through google forms. Sampling was carried out using purposive sampling techniques. In this study, a sample of 213 respondents was used. The analysis method used is SEM analysis using the AMOS 23 application. The results showed that Value Added Tax (VAT) has a negative influence on demand, Income has no influence on demand, Price has a negative influence on demand and Payment Methods have a positive effect on demand.