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What People Say About Halal Tourism? Assyifa
Halal Tourism and Pilgrimage Vol. 1 No. 1 (2021): Halal Tourism and Pilgrimage
Publisher : SMART Insight

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (314.595 KB) | DOI: 10.58968/htp.v1i1.79

Abstract

This study aims to analyze the sentiments generated from public opinion taken from Twitter and related to halal tourism. The method used was a qualitative approach with descriptive statistics from literature studies with halal tourism. The data analyzed consisted of 906 tweets during 2021. The results showed that neutral sentiment was the highest result with 97.2%, followed by positive sentiment at 2.2% and negative sentiment at 0.6%. The diversity of the results of this sentiment is obtained because of the cons against the development of halal tourism.