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Sumpena Sumpena
Program Studi Magister Ilmu Komputer, STMIK Nusa Mandiri Jakarta

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PENERIMAAN CALON SISWABARU DAN PENENTUAN PENJURUSAN DENGAN ALGORITMA C 4.5 SMK PLUS PGRI 1 CIBINONG Sumpena Sumpena; Yuma Akbar; Nirat Nirat
CKI ON SPOT Vol 11, No 2 (2018): CKI On SPOT
Publisher : STIKOM CKI

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Abstract

ABSTRACTEducational institutions at the moment especially Vocational Schools are required to have superior competitiveness in all sectors by utilizing all the resources they have, including prospective students - they must have the special expertise they have as long as they study at Vocational High Schools (Vocational High Schools) . Decission tree method is a flowchart structure that is similar to a tree structure, each tree point is an attribute that has been tested, each branch is a test result, and the end point is a class division produced C4.5 algorithm and decision tree are two inseparable models, because to build a decision tree, it needs a C4.5 algorithm. From the existing problems, a method is used to classify prospective students based on majors, namely by using the C.45 algorithm method and Rapid Miner Application. Keywords:    Majoring in prospective students, Decission Tree, C.45 Algorithm 
ANALISIS PENGARUH E-SERVICE QUALITY TERHADAP CUSTOMER SATISFACTION YANG BERDAMPAK PADA CUSTOMER LOYALTY PT BAYU BUANA TRAVEL TBK Doddy Mulyadi Saputra; Sumpena Sumpena; Yuma Akbar
CKI ON SPOT Vol 11, No 2 (2018): CKI On SPOT
Publisher : STIKOM CKI

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (311.731 KB)

Abstract

ABSTRACTThe purpose of this study is to determine the effect of e-service quality on customer satisfaction and its impact on customer loyalty of PT Bayu Buana Travel, Tbk. With non-probability technique (census), questionnaires were collected and used in data processing using Structural Equation Modeling with WarpPLS program and Importance Performance Analysis methods. Based on this research, it was found that e-service quality has an influence on customer satisfaction, customer satisfaction has an influence on customer loyalty, e- service quality has an influence on customer loyalty, and e-service quality and customer satisfaction has an influence on customer loyalty. The e-service quality attributes, such as the website providing accurate information, the website having a good reputation, all online payment be confirmed, the website easy to use, and the products/services on the website delivered according to the time, need to be improved and enhanced.Keywords:  e-service  quality,  customer  satisfaction,  customer  loyalty,  structural  equation  model,  important performance analysis