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All Journal Journal of Engineering and Technological Sciences The South East Asian Journal of Management
Intan Osman, Intan
Faculty of Business & Information Science, UCSI University, No. 1, Jalan Menara Gading, UCSI Heights, 56000 Cheras, Selangor,
Engineering

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Consumer Behavior towards Safer Car Purchasing Decisions Abu Kassim, Khairil Anwar; Md Isa, Mohd Hafzi; Ahmad, Yahaya; Osman, Intan; Arokiasamy, Lawrence
Journal of Engineering and Technological Sciences Vol 48, No 3 (2016)
Publisher : ITB Journal Publisher, LPPM ITB

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (125.495 KB) | DOI: 10.5614/j.eng.technol.sci.2016.48.3.9

Abstract

In Malaysia, the car safety level has been elevated through regulations and a consumer-based approach, i.e. the New Car Assessment Program in Southeast Asian Countries (ASEAN NCAP). Nevertheless, the availability of information on consumers’ car purchasing decisions towards safety is still limited in Malaysia. Thus, this study was aimed at evaluating consumers’ purchasing decisions of their present cars and investigating their awareness of ASEAN NCAP. Self-administered questionnaires were distributed among consumers visiting different car showrooms and dealer shops. The findings suggest that safety was considered as one of the top three factors by the respondents when purchasing their present cars. Awareness of ASEAN NCAP has increased as compared to a previous study. This information is essential for policy makers, manufacturers and other stakeholders to assist in setting priorities with regard to the promotion of car safety in the country.
Enterprise Factors Contributing to The Success of Malaysian Biotechnology SMEs: A Grounded Theory Approach Bakar, Saridan Abu; Sulaiman, Mohamed; Osman, Intan
The South East Asian Journal of Management Vol. 1, No. 2
Publisher : UI Scholars Hub

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Abstract

While numerous empirical studies have been conducted in Western countries on biotechnology enterprises, little empirical research has been done in Malaysia especially in respect to the factors that contribute to the success of biotechnology small and medium enterprises (SMEs). In view of this, a study was undertaken recently in Malaysia to address this gap in the existing body of biotechnology knowledge. Using a grounded theory approach, this qualitative study managed to develop a conceptual framework that sheds useful information on the enterprise factors that significantly impact the success of Malaysian biotechnology SMEs. Specifically, this study found that organizational structure, innovation activities, linkages with academic research institutions, linkages with other private enterprises, personal linkages with academic researchers, access to financial capital, the procuring of government assistances, vertical integration, enterprise image, GMP compliance and halal certification, strongly influence enterprise success.
Co-Authors Bakar, Saridan Abu Khairil Anwar Abu Kassim, Khairil Anwar Lawrence Arokiasamy, Lawrence Mohd Hafzi Md Isa, Mohd Hafzi sulaiman, mohamed Yahaya Ahmad, Yahaya