Article Per Year (5 Year)
p-Index From 2021 - 2026
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This Author published in this journals
All Journal Ilmu Administrasi Publik Jurnal Office
Ramadani Saputra
Business Administration Program, International Women University, Indonesia
Economics, Econometrics & Finance Social Sciences Other

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The Impact of Social Media on Consumer Decision-Making: An Experimental Study Ramadani Saputra; Nugroho Widianto
Jurnal Office Volume 7, Number 2, July-December 2021
Publisher : Universitas Negeri Makassar

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.26858/jo.v7i2.45365

Abstract

Social media has become a prominent platform for businesses to promote their products and services. However, the impact of social media on consumer decision-making in Indonesia remains unclear. This study aims to investigate the impact of social media on consumer decision-making in Indonesia. An experimental study was conducted on a sample of 100 participants who were exposed to social media advertisements and traditional advertisements. The participants were then asked to make a purchase decision, and their responses were analyzed. The findings of this study indicate that social media has a significant impact on consumer decision-making in Indonesia. Participants who were exposed to social media advertisements were more likely to make a purchase compared to those who were exposed to traditional advertisements.
Utilization of Technology to Enhance Accessibility of Public Services for the Community Muhamad Sahlan; Ramadani Saputra
Jurnal Ilmiah Ilmu Administrasi Publik Vol 11, No 2 (2021)
Publisher : Program Pascasarjana Universitas Negeri Makassar

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.26858/jiap.v11i2.45358

Abstract

The utilization of technology in public services has been identified as a potential solution to improve accessibility and efficiency of public services for the community. This study aims to explore the role of technology in enhancing the accessibility of public services for the community in Indonesia. The study employed a qualitative research approach and used semi-structured interviews as the primary data collection technique. The findings of the study suggest that the utilization of technology can improve the accessibility and efficiency of public services for the community in Indonesia. The study identified several factors that facilitate or hinder the implementation of technology in public services, including funding, infrastructure, and technical expertise. The study suggests that public sector organizations need to address these challenges and leverage the facilitators identified in this study to successfully implement technology-based public services initiatives.
Co-Authors Muhamad Sahlan Nugroho Widianto