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Neni Nurisnaini
Institut Bisnis dan Informatika Kesatuan
Religion Humanities Computer Science & IT Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Education Environmental Science Health Professions Languange, Linguistic, Communication & Media Library & Information Science Public Health Social Sciences Other

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Pengaruh Produktivitas, Profitabilitas, Dan Tingkat Suku Bunga Terhadap Harga Saham Neni Nurisnaini; Rafika Chyntia; Yoyon Supriadi
Jurnal Ilmiah Manajemen Kesatuan Vol 11 No 1 (2023): JIMKES Edisi April 2023
Publisher : LPPM Institut Bisnis dan Informatika Kesatuan

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37641/jimkes.v11i1.1574

Abstract

This study aims to determine the Effect of The Activity Ratio, Profitability Ratio and Interest Rate on Stock Prices Case Study on Sub Sector Food and Beverage Companies Listed on the Indonesia Stock Exchange 2015-2020 Period. The population in this study are 26 food and beverage companies listed on the Indonesia Stock Exchange and a total sample of 5 companies with 6 years of data. The sampling method used is a non-random sampling method. The data analysis method used is multiple linear regression analysis to determine the effect of The Activity Ratio, Profitability Ratio and Interest Rate on Stock Prices. Data testing was carried out using IBM SPSS Statistics 25 Software. From the results of the regression analysis test, the t-count value is -895 with a significance level of 0.379 (p > 0.05), then the Total Asset Turnover (X1) variable has no significant effect on stock prices, which means H1 is rejected and then for X2, the t-count value is 2.123 with a significance level of 0.043 (p < 0.05), the Return on Equity (X2) variable has a significant effect on stock prices, which means H2 is accepted then X3 the results of the regression analysis test obtained a t-count value of 2.673 with a significance level of 0.013 (p < 0 0.05) then the variable Interest Rate (X3) has a significant effect on stock prices, which means H3 is accepted Simultaneously, the calculated f value is 4.695 with a significance level of 0.009 (p < 0.05) then the variables are Total Asset Turnover, Return on Equity and Interest Rate has a simultaneous and significant effect on stock prices, which means H4 is accepted. Keywords: Total Asset Turnover, Return on Equity, Interest Rate, Stock Prices
Pengaruh Mobile Banking Terhadap Kepuasan Nasabah Muhamad Putera Ismail Antonov; Filani Zikri Hassan; Neni Nurisnaini
Jurnal Informatika Kesatuan Vol 2 No 2 (2022): JIKES Edisi Agustus 2022
Publisher : LPPM IBI Kesatuan

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37641/jikes.v2i2.1458

Abstract

Tujuan penelitian ini adalah untuk mengetahui pengertian m-Banking secara umum, mengetahui bagaimana pengaruh layanan m-Banking terhadap kepuasan nasabah. dan untuk mengetahui bagimana pengaruh layanan m-Banking terhadap kepuasan nasabah secara langsung maupun tidak langsung. Jenis penelitian ini adalah penelitian kuantitatif dengan metode deskriptif. Populasi dalam penelitian ini adalah nasabah pengguna m-Banking Bank Mandiri dan Bank Central Asia (BCA). Sampel dianggap sebagai perwakilan dari populasi yang hasilnya mewakili keseluruhan gejala yang diamati. Teknik penarikan sampel yang di gunakan dalam penelitian ini adalah penarikan sampel secara random dengan menggunakan teknik convenience sampling. Hasil dari penelitian ini menunjukkan bahwa kualitas layanan yang terdiri dari reliability, assurance, responsiveness, tangible, dan empathy berpengaruh secara simultan terhadap kepuasan nasabah pengguna mobile banking pada kedua bank yang menjadi objek penelitian, kualitas layanan yang terdiri dari assurance, responsiveness, dan tangible tidak berpengaruh secara parsial, sedangkan variabel reliability dan empathy berpengaruh secara parsial terhadap kepuasan nasabah pengguna mobile banking BCA, Kualitas layanan yang terdiri dari assurance, responsiveness, tangible, dan empathy tidak berpengaruh secara parsial, sedangkan variabel reliability berpengaruh secara parsial terhadap kepuasan nasabah pengguna mobile banking Bank Mandiri.
Tinjauan Atas Sistem Penerimaan Kas Dan Pengeluaran Kas Pada Klub Golf Bogor Raya Firli Febiyoti Putri; Yoyon Supriadi; Nusa Muktiadji; Neni Nurisnaini
Jurnal Aplikasi Bisnis Kesatuan Vol 3 No 1 (2023): JABKES Edisi April 2023
Publisher : Program Vokasi dan LPPM IBI Kesatuan

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37641/jabkes.v3i1.1865

Abstract

ABSTRACTIn the process of cash receipts and cash disbursements, it is necessary to have an appropriate system so that the implementation can be carried out smoothly. As with cash receipts and cash disbursements, they must have complete books and records so that the cash receipts system and cash disbursement system can be controlled properly.The purpose of the discussion in this study is to find out how the cash receipts system and cash disbursement system exist at PT. Bogor Raya Development (Bogor Raya Golf Club). To achieve clear and directed discussion targets, the authors formulate problems regarding the Cash Receipt System, Cash Disbursement System, the constraints that arise in the implementation of cash receipts and cash disbursements, and how the solution is to resolve these obstacles.The results that have been discussed show that cash receipts at PT. Bogor Raya Development (Bogor Raya Golf Club) is sourced from cash sales or payments by receivables from restaurants and proshops, payment of golf membership fees and from wedding event reservations. While cash disbursements at PT. Bogor Raya Development (Bogor Raya Golf Club) is carried out only for the company's operational activities and is recorded in the company's bookkeeping system.Keywords : Cash, Cash Receipt, Cash Disbursement.
The Effect Of Liquidity, Profitability, Price Earning Ratio and Interest Rates On Company Stock Returns: Sub Sector of Property and Real Estate Listed on the IDX for the Period 2018 – 2023 Neni Nurisnaini; Riska Dwi Wulandari; Yoyon Supriadi
Jurnal Ilmiah Manajemen Kesatuan Vol. 12 No. 6 (2024): JIMKES Edisi November 2024
Publisher : LPPM Institut Bisnis dan Informatika Kesatuan

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37641/jimkes.v12i6.2937

Abstract

This study analyzes the effect of liquidity, profitability, Price Earnings Ratio (PER), and interest rates on stock returns in property and real estate sub-sector companies listed on the Indonesia Stock Exchange (IDX) during 2018–2023. The research is motivated by fluctuations in stock performance within the sector, which are strongly associated with macroeconomic uncertainty and company fundamentals. Using a quantitative approach, six companies were selected through purposive sampling based on specific criteria, and panel data consisting of 36 observations (6 companies × 6 years) was analyzed using multiple linear regression with SPSS version 22. The empirical results indicate that liquidity (CR) and profitability (ROE) have a positive and statistically significant effect on stock returns, while PER shows no significant influence. Conversely, interest rates have a negative and significant impact on stock returns. Simultaneously, all independent variables significantly influence stock returns, as reflected in the regression model (R² = 43.1%). These findings suggest that investors should consider the stability of company financial performance and macroeconomic rate movements when making investment decisions. This study contributes theoretically by reinforcing the signaling and market efficiency theories in the context of the Indonesian capital market, and provides practical implications for issuers to optimize financial indicators to enhance investor confidence and stock value. Further research is recommended to incorporate moderating variables such as economic crisis or ESG disclosure, as well as extending the study period to capture post-pandemic recovery dynamics.   Keywords: Capital Market, Interest Rates, Liquidity, Profitability, Stock Returns
Pengaruh Rebranding Dan Customer Service Brand Kosmetik Marcks Terhadap Loyalitas Dan Kepuasan Konsumen Di Kota Jakarta Gen Gen Gendalasari; Anggita Pramesti; Marwan Effendy; Neni Nurisnaini
Jurnal Aplikasi Bisnis Kesatuan Vol. 6 No. 1 (2026): JABKES Edisi April 2026
Publisher : Program Vokasi dan LPPM IBI Kesatuan

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37641/jabkes.v6i1.4023

Abstract

This research examines the influence of rebranding and customer service on consumer loyalty and satisfaction toward the Marcks cosmetic brand in Jakarta. As Indonesia’s beauty industry continues to grow rapidly, local brands like Marcks are challenged to remain competitive through strategic brand renewal and service improvements. Using a quantitative method with 200 respondents and data analysis via SmartPLS 4.0, the study finds that both rebranding and customer service significantly and positively affect consumer loyalty and satisfaction. These results highlight the importance of integrated marketing efforts in enhancing consumer trust and maintaining long-term relationships. The study offers strategic insights for companies aiming to sustain relevance and strengthen consumer engagement in a dynamic market.
The Role of Community Service in Promoting Social Inclusion and Reducing Socio-Economic Inequality Jan Horas Veryady Purba; Soei Khim; Neni Nurisnaini
Tirakat: Jurnal Terobosan Peduli Masyarakat Vol 3 No 1 (2026): January 2026
Publisher : PT. LITERASI SAINS NUSANTARA

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.61100/j.tirakat.v3i1.318

Abstract

Community service is a strategic instrument in promoting social inclusion and reducing socio-economic inequality, particularly amid the complex development challenges faced by contemporary societies. This study aims to expand and enrich scholarly references concerning the role of community service in supporting inclusive social development. The research employs a literature review method with a qualitative approach and descriptive analysis. Data were collected from Google Scholar and selected credible websites, covering publications from 2016 to 2026. From an initial pool of 50 identified articles, a rigorous selection process based on relevance and quality resulted in 32 articles used as the main sources of analysis. The findings indicate that community service programs grounded in empowerment, participation, and sustainability significantly contribute to enhancing social inclusion, strengthening social capital, and reducing socio-economic inequality. Furthermore, synergy among universities, communities, and other stakeholders emerges as a key factor in the success of community service initiatives. This study underscores the importance of strengthening the design, implementation, and evaluation of community service programs to ensure more measurable and long-term impacts.
Persepsi Para Pemangku Kepentingan Atas Kemampuan Pemelajar Matakuliah Bahasa Inggris Pada Sebuah STIE di Jawa Barat Donny Hendry Fahsani; Neni Nurisnaini; Sutarti Sutarti
Jurnal Ilmiah Manajemen Kesatuan Vol. 10 No. 2 (2022): JIMKES Edisi Agustus 2022
Publisher : LPPM Institut Bisnis dan Informatika Kesatuan

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37641/jimkes.v10i2.1463

Abstract

This study aimed to examine the ability of English learners at a business school in West Java and whether there were differences in perceptions among stakeholders regarding the ability of learners. This research was part of the English curriculum design project at the institution. This research used mixed methods. The sampling was carried out in a non-random stratified manner. Subsequently, the questionnaires were distributed to various stakeholders. We managed to capture 90 students’ questionnaires, 8 questionnaires for senior lecturers in expertise courses, 5 questionnaires for English teachers, 4 questionnaires from the Institution, and 5 questionnaires from the industry or graduate users. The interviews were conducted with the Institution. Using the nonparametric chi-square test (two-way chi-square test), the observation value was 28.1937, while the expected value was 13.2767, which means Ho was rejected and Ha was accepted. In other words, students' perceptions of their English language skills were in contrast to those of other stakeholders (English teachers, the lecturers, the institution, and the industry). The perceptions of other stakeholders were supported by the results of the TOEFL test which showed the low ability of students. These students' perceptions affected their motivation in learning English because they were satisfied. It is recommended that teachers and institutions straighten the perceptions of these students without being a demotivating factor in learning English at STIE. It would be even better, if teachers and institutions could motivate students so as to eliminate the cognitive dissonance. Keywords: Curriculum design, stakeholders’ perceptions, students’ capabilities, english for specific purposes, english for academic purposes, business english
Pendampingan Pembuatan Foto Produk Dan Katalog Digital Bagi UMKM Sentra Kuliner Ranggagading Sebagai Strategi Promosi Berkelanjutan Mashadi Mashadi; Donny Hendry Fahsani; Neni Nurisnaini; Ade Mulyana; Sinta Listari
Jurnal Abdimas Dedikasi Kesatuan Vol. 7 No. 2 (2026): JADKES Edisi Juli 2026
Publisher : LPPM Institut Bisnis dan Informatika Kesatuan

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37641/jadkes.v7i2.5350

Abstract

Usaha Mikro, Kecil, dan Menengah (UMKM) memiliki peran penting dalam perekonomian masyarakat, terutama dalam penyerapan tenaga kerja, peningkatan pendapatan, dan penguatan ekonomi lokal. Namun demikian, dalam perkembangannya banyak UMKM masih menghadapi berbagai kendala dalam promosi dan pemasaran produk. Salah satu hambatan utama adalah belum optimalnya kemampuan pelaku UMKM dalam menampilkan produk secara menarik dan profesional melalui media digital. Keterbatasan dalam pembuatan foto produk serta belum tersedianya katalog digital yang baik menyebabkan promosi usaha belum berjalan maksimal. Oleh sebab itu, kegiatan pendampingan pembuatan foto produk dan katalog digital menjadi penting sebagai salah satu strategi promosi berkelanjutan bagi UMKM Sentra Kuliner Ranggagading. Tujuan kegiatan pengabdian ini adalah untuk meningkatkan pengetahuan dan keterampilan pelaku UMKM dalam membuat foto produk yang menarik serta menyusun katalog digital sebagai media promosi. Metode yang digunakan adalah pelatihan, penyuluhan, diskusi, tanya jawab, praktik mandiri, dan pendampingan. Keberhasilan kegiatan diukur dengan membandingkan kondisi sebelum dan sesudah pendampingan, terutama dalam aspek pemahaman promosi visual, kemampuan pengambilan foto produk, dan kemampuan menyusun katalog digital. Hasil kegiatan menunjukkan bahwa pendampingan memberikan pengaruh nyata terhadap peningkatan kemampuan pelaku UMKM dalam menampilkan produknya secara lebih menarik dan komunikatif. Hal ini ditandai dengan meningkatnya pemahaman peserta mengenai teknik foto produk, penataan visual, penyusunan katalog, dan kepercayaan diri dalam mempromosikan produk melalui media digital. Jika kemampuan promosi visual dan katalog digital semakin baik, maka strategi promosi berkelanjutan UMKM juga akan semakin kuat di masa mendatang
Co-Authors Ade Mulyana Anggita Pramesti Donny Hendry Fahsani Filani Zikri Hassan Firli Febiyoti Putri Gen Gen Gendalasari Jan Horas Veryady Purba Marwan Effendy Mashadi Mashadi Muhamad Putera Ismail Antonov Nusa Muktiadji Rafika Chyntia Riska Dwi Wulandari Sinta Listari Soei Khim Sutarti Sutarti Yoyon Supriadi Yoyon Supriadi