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All Journal International Journal of Science and Society (IJSOC) Influence: International Journal of Science Review ENDLESS : International Journal of Future Studies
Malta
Universitas Terbuka, Tangerang Selatan, Indonesia
Humanities Computer Science & IT Economics, Econometrics & Finance Engineering Environmental Science Industrial & Manufacturing Engineering Law, Crime, Criminology & Criminal Justice Materials Science & Nanotechnology Public Health Social Sciences

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Description of Extension Activities in Transmigrant Communities in Banyuasin and Ogan Ilir District South Sumatra Province, Indonesia Malta
International Journal of Science and Society Vol 2 No 4 (2020): International Journal of Science and Society (IJSOC)
Publisher : GoAcademica Research & Publishing

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.54783/ijsoc.v2i4.682

Abstract

Extension activities play an important role in developing human resources for transmigrants in farming. Extension aims to develop targets to become human resources capable of improving the quality of life independently.The purpose of this study was to describe the extension activities to transmigrant communities in Banyuasin and Ogan Ilir Regencies, South Sumatra. The study was conducted from May 2016 to January 2017. The total population was 3,537 transmigrant households. The number of the samples in this study was determined using Slovin formula. The study involved 359 respondents determined by stratified random sampling. The research data consisted of primary data and secondary data. The primary data was obtained through structured interviews, in-depth interviews, and field observations. The results of the study showed that the conditions for extension activities in the two districts were low for all measured aspects, namely: intensity of extension, suitability of materials, suitability of methods, and capacity of extension personnel.
The Development of Transmigration in Indonesia Malta
ENDLESS: INTERNATIONAL JOURNAL OF FUTURE STUDIES Vol. 6 No. 2 (2023): ENDLESS: International Journal of Future Studies
Publisher : Global Writing Academica Researching & Publishing

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.54783/endlessjournal.v6i2.166

Abstract

Transmigration development is an effort to bring together human resources and natural resources through population movement and space utilization. The implementation of transmigration is a long-term process within the framework of creating a productive, advanced, and independent community in a harmonious, dynamic, and prosperous life. The implementation of transmigration is a system for developing regions through a process of structuring population distribution as well as regional development with the ultimate goal of achieving the welfare of transmigrants and the surrounding community. The implementation of transmigration has the potential to contribute in overcoming some of the national problems, including continuing regional development, increasing food production, expanding job opportunities, and business opportunities for the economically weak and alleviating poverty.
The Influence of Artificial Intelligence-Driven Marketing on the Competitiveness of Agricultural Products in the Digital Economy Malta
INFLUENCE: INTERNATIONAL JOURNAL OF SCIENCE REVIEW Vol. 8 No. 3 (2026): INFLUENCE: International Journal of Science Review
Publisher : Global Writing Academica Researching and Publishing

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.54783/influencejournal.v8i3.371

Abstract

The rapid development of the digital economy has transformed agricultural product marketing from conventional approaches into technology-driven strategies that emphasize data utilization and digital platforms to strengthen market competitiveness. Increasing competition in digital markets requires agricultural businesses to adopt more adaptive marketing strategies capable of responding to changing consumer preferences, expanding market reach, and improving marketing performance. In this context, Artificial Intelligence has emerged as a strategic enabler for optimizing marketing activities by supporting data-driven decision-making, enhancing promotional effectiveness, and improving communication with consumers. This study aims to analyze the role of Artificial Intelligence-driven marketing in enhancing the competitiveness of agricultural products in the digital economy. This study employed a qualitative approach using a literature review method by analyzing relevant books, scientific articles, and previous studies, with the collected data being systematically interpreted and synthesized to address the research objectives. The findings indicate that Artificial Intelligence-driven marketing contributes to improving the competitiveness of agricultural products by expanding market reach, increasing product value, strengthening consumer engagement, and enhancing overall marketing performance. The effectiveness of its implementation is supported by digital infrastructure readiness, high-quality marketing data, competent human resources, organizational support, and the integration of technology into marketing activities, although several implementation challenges remain. Therefore, strengthening adaptive marketing strategies, fostering technological innovation, encouraging stakeholder collaboration, and developing market-oriented digital marketing initiatives are essential to achieving sustainable competitiveness of agricultural products in the digital economy.
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