Article Per Year (5 Year)
p-Index From 2020 - 2025
0.408
P-Index
This Author published in this journals
All Journal INTELEKTIVA International Journal of Integrative Sciences
Mustari
Program Studi Pendidikan Ekonomi, Fakultas Ekonomi Dan Bisnis, Universitas Negeri Makassar
Arts Humanities Chemistry Civil Engineering, Building, Construction & Architecture Computer Science & IT Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Environmental Science Health Professions Industrial & Manufacturing Engineering Languange, Linguistic, Communication & Media Law, Crime, Criminology & Criminal Justice Library & Information Science Public Health Social Sciences Other

Published : 2 Documents Claim Missing Document
Claim Missing Document
Check
Articles

Found 2 Documents
Search

 1 
ANALISIS PEMASARAN DIGITAL BARANG ELEKTRONIK:PADA TOKO COMPUTER DI YOGYAKARTA LENY ARDHANA PUTRI; MUH IHSAN SAID; MUSTARI; RAHMATULLAH; MUHAMMAD HASAN
JURNAL EKONOMI, SOSIAL & HUMANIORA Vol 4 No 07 (2023): INTELEKTIVA : JURNAL EKONOMI, SOSIAL DAN HUMANIORA - EDISI MARET 2023
Publisher : KULTURA DIGITAL MEDIA ( Research and Academic Publication Consulting )

Show Abstract | Download Original | Original Source | Check in Google Scholar

Abstract

Penelitian ini bertujuan mengetahui analisis pemasaran digital dan dampaknya pada toko sehati computer di Yoyakarta. Penelitian ini menggunakan metode kualitatif deskriptif. Teknik pengambilan data melalui observasi, wawancara, dan dokumentasi. Narasumber pada penelitian ini adalah pemilik toko Sehati Computer.Hasil penelitian ini adalah: 1). Toko sehati computer menjalankan strategi digital marketing SEO (Search Engine Optimization), SEM (Search Engine Marketing), SMM (Social Media Marketing), dan Content Marketing. 2). Digital marketing toko sehati computer mendapatkan respon yang positif dari netizen. Netizen aktif dalam menanggapi digital marketing toko sehati komputer baik dalam bentuk respon like maupun komentar pada media sosial toko sehati komputer. 3). Digital marketing memiliki dampak yang sangat besar dalam pengembangan toko sehati komputer.
The Influence of Socialization, Education and Perception in Growing The Interest of Makassar City Residents in Investing in Mutual Funds During The Covid-19 Period Mustari
International Journal of Integrative Sciences Vol. 2 No. 11 (2023): November 2023
Publisher : PT FORMOSA CENDEKIA GLOBAL

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55927/ijis.v2i11.6716

Abstract

This research aims to determine the influence of socialization, education and perception in growing the interest of Makassar city residents in investing in mutual funds during the Covid-19 period. This research uses quantitative descriptive methods. The population in this research is the people of Makassar City, both those who have not invested and those who have invested in mutual funds, totaling 30 people from various age groups. In collecting data, researchers used a questionnaire/questionnaire research instrument which was filled out online and then tested for validity and reliability. Data analysis techniques use multiple linear regression analysis, t test, F test, and coefficient of determination. The results of this research state that the sig. 0.000 < 0.05 in the sense that the independent variables (socialization, education, perception) simultaneously have a significant influence on people's investment interest in mutual funds
Co-Authors LENY ARDHANA PUTRI MUH IHSAN SAID Muhammad Hasan Rahmatullah