Safira Putri Rahmadana
UIN Sunan Ampel Surabaya

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Household Industry Development through the Concept of Creative Economy (Case Study of Kripsus Industry in Sidowungu Village, Gresik) Safira Putri Rahmadana
JMM17 : Jurnal Ilmu ekonomi dan manajemen Vol 10 No 1 (2023): April 2023
Publisher : Universitas 17 Agustus 1945 Surabaya

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.30996/jmm17.v10i1.7403

Abstract

This research was made to find out how much development the household industry is through the concept of creative economy, especially in one of the local potentials of the region, namely, chicken intestines that are processed into chicken intestine chips. Creative industries based on local economic development can be a great prospect to encourage the emergence of new economic innovations that can empower local workers and ultimately advance the economy of Sidowungu Village. This research uses analytical methods and qualitative descriptive data, where this method is used to explain a phenomenon that is happening. The results showed that the concept of creative economy has an urgency that is quite influential on the development of the household industry. Keywords: creative economy, home industry.
ANALISIS SWOT DALAM PENGEMBANGAN DESA WISATA DIUKUR DARI TINGKAT KESEJAHTERAAN MASYARAKAT(Studi Kasus Desa Wisata Lontar Sewu Hendrosari) Safira Putri Rahmadana
Journal of Economic, Business and Accounting Vol 1 No 3 (2025): Desember
Publisher : PT. Habe Cendekia Utama

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Abstract

This study uses SWOT Analysis. This analysis is based on reasoning that can simultaneously minimize weaknesses and threats while still maximizing strengths and opportunities. The researcher also uses the Human Development Index theory to measure the community's welfare after the development of Lontar Sewu Tourism Village, in order to support the findings of the SWOT analysis.Based on the research findings, Lontar Sewu Tourism Village is classified as class I for both internal and external factors (positive, positive). This indicates that the development of Lontar Sewu Tourism Village is strong and has potential, and the strategic recommendations provided are aggressive. Furthermore, the welfare level of the residents of Hendrosari Village also shows changes and is gradually increasing in accordance with what is stated in the Human Development Index theory, namely the Long and Decent Life Indicator, the Knowledge Indicator, and the Decent Standard of Living Indicator.As for the suggestions that can be given as guidelines to the village government and tourism managers, they are to provide regular educational training for business owners, enhance marketing both directly and indirectly, and be able to predict opportunities for high-value products that can be developed and innovated to be able to face competition among tourist destinations.