Article Per Year (5 Year)
p-Index From 2020 - 2025
0.444
P-Index
This Author published in this journals
All Journal Community Empowerment Prima Abdika: Jurnal Pengabdian Masyarakat
Indah Apriliana Sari
Universitas Muhammadiyah Sidoarjo, Sidoarjo, Indonesia
Arts Humanities Education Environmental Science Languange, Linguistic, Communication & Media Mathematics Public Health Social Sciences Other

Published : 2 Documents Claim Missing Document
Claim Missing Document
Check
Articles

Found 2 Documents
Search

 1 
Peran Digital Marketing dalam Meningkatkan Ekonomi Keluarga di Desa Gambiran Sonia Puspita Sari; Dwi Wulandari; Dewi Komala Sari; Indah Apriliana Sari
Prima Abdika: Jurnal Pengabdian Masyarakat Vol. 3 No. 1 (2023): Volume 3 Nomor 1 Tahun 2023
Publisher : Program Studi Pendidikan Guru Sekolah Dasar Universitas Flores Ende

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37478/abdika.v3i1.2620

Abstract

The UMKM sector is one of the main pillars of the foundation of the Indonesian economy. The digital world is predicted to be a determining point for all human activities, including the economy. In fact, there has been a strong desire from SMEs to adopt technology in marketing. However, there are problems faced by UMKM so that the use of this technology is not going well. As happened in Gambiran Village, namely the lack of use of digital marketing in UMKM. Apart from that, there are still many mothers in Gambiran Village who rely on the role of the head of the family as the main producer of the family economy. Not only that, the mothers in Gambiran Village also don't have the confidence to start a business. The method in this study was carried out by providing socialization regarding the importance of digital marketing. In carrying out these socialization activities several stages are needed, the first stage is activity planning, the second stage is the implementation of socialization activities and the last stage is activity evaluation. The socialization activities were carried out on Saturday, January 28 2023 at the Gambiran Village Hall. The purpose of holding this socialization is that it is hoped that the Gambiran Village PKK can recognize the potential to start a business using technology. In addition, the use of this technology is expected to be able to assist the marketing process in the business that will be carried out.
Mentoring of Opak Samiler MSMEs towards SDG's 9 Indonesia based on lean tools Indah Apriliana Sari; Rahmah Utami Budiandari; Satrio Sudarso; Fajar Sulastri; Fitriyah Nur Indahsari
Community Empowerment Vol 9 No 12 (2024)
Publisher : Universitas Muhammadiyah Magelang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31603/ce.12392

Abstract

The Opak Samiler business group in Wonosunyo Village uses manual production methods, resulting in low productivity only 3 kg of dry opak per day, produced only in their free time after fieldwork. The lengthy and skill-intensive dough flattening process, along with uneven opak thickness, frequently receives consumer complaints. High demand, particularly during Eid al-Fitr, is difficult to meet due to limited production capacity and weather conditions. Therefore, this community service project aimed to increase the business group's productivity by implementing Lean Tools-based work aids: a mechanical samiler printer and a drying machine. The implementation involved socializing and training the business group members on tool use, and evaluating the production process post-implementation. Consequently, these work aids increased productivity by up to 65% compared to conventional methods.
Co-Authors Dewi Komala Sari Dwi Wulandari Fajar Sulastri Fitriyah Nur Indahsari Rahmah Utami Budiandari Sonia Puspita Sari Sudarso, Satrio