Article Per Year (5 Year)
p-Index From 2021 - 2026
0.444
P-Index
This Author published in this journals
All Journal TECHNO-SOCIO EKONOMIKA Inkubis: Jurnal Ekonomi dan Bisnis
Hadi Ahmad Sukardi
Universitas Pendidikan Indonesia
Economics, Econometrics & Finance Languange, Linguistic, Communication & Media Social Sciences Other

Published : 2 Documents Claim Missing Document
Claim Missing Document
Check
Articles

Found 2 Documents
Search

 1 
INNOVATION ADOPTION PROCESS IN CREATING CUSTOMER VALUE PT.PLN Hadi Ahmad Sukardi; Ratih Nurriyati; Puspo Dewi Dirgantari
TECHNO-SOCIO EKONOMIKA Vol 16 No 1 (2023): Jurnal Techno-Socio Ekonomika - April
Publisher : LPPM Universitas Sangga Buana

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.32897/techno.2023.16.1.2067

Abstract

The consumer adoption process is a process in which consumers assimilate information, use it, and verify what has been done. The many innovations implemented in the PT. PLN company will certainly have an impact that has value in front of customers. In carrying out the process of consumer adoption of schemes or innovations imposed by PT. PLN. With the innovation carried out by PLN, namely the use of the PLN mobile application, will there be a problem between the previous habit becoming a new habit, of course PLN customers must get used to adapting to this habit. This research certainly wants knowledge between the researchers' assumptions namely product quality, product design and product benefits in the adoption process of the PLN influencing customer assessment. Correlational Research Methods where researchers change qualitative data into quantitative data by using primary data and using the slovin method as a sample data selection. The analysis technique using structural equation modeling rather obtains accurate hypothesis results and uses validity and reliability tests using variance extract and construct reliability. As well as this research confirms the model suitability test by using the Goodness of fit test and finally the researcher gets the results of the regression weight for the results of determining the hypothesis. The results obtained by the researchers in this study were that product quality had a significant and positive effect on customer ratings, while product design had no significant relationship with customer ratings and product benefits/usages also had no significant relationship at all with PLN product ratings.
Moderating Effect of Foreign Capital Flow on Investor Sentiment and Stock Returns in ASEAN Hadi Ahmad Sukardi; Nugraha Nugraha; Toni Heryana; Yayat Supriyatna
Inkubis : Jurnal Ekonomi dan Bisnis Vol. 8 No. 2 (2026): INKUBIS Jurnal Ekonomi Dan Bisnis
Publisher : Politeknik Siber Cerdika Internasional

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.59261/inkubis.v8i2.238

Abstract

Background: ASEAN capital markets exhibit persistent return volatility that is inconsistent with macroeconomic fundamentals, suggesting the influence of behavioral and structural factors beyond the Efficient Market Hypothesis (EMH). Objective: This study examines the direct effect of investor sentiment on stock returns across six ASEAN economies and tests the moderating role of foreign capital flows in this relationship. Methods: Using quarterly panel data from 2003 to 2024 (N = 504) covering Indonesia, Malaysia, Singapore, Thailand, the Philippines, and Vietnam, this study employs moderated regression analysis within a fixed effects model (FEM). Investor sentiment is proxied by the Consumer Confidence Index (CCI), stock returns are measured using national composite indices, and foreign capital flows are operationalized through Foreign Direct Investment (FDI). The Hausman test confirmed FEM as the appropriate estimator. Results: Investor sentiment exerts a positive and significant effect on stock returns (β = 0.187, p < 0.05). Although FDI alone does not significantly predict returns (p = 0.177), the interaction term CCI × FDI is highly significant (β = 0.115, p < 0.01), confirming a catalytic moderating effect. Conclusion: Foreign capital inflows amplify the sentiment–return relationship in ASEAN markets. These findings offer critical insights for policymakers and portfolio managers regarding behavioral market dynamics and capital flow surveillance in emerging economies.
Co-Authors Heryana, Toni Nugraha Nugraha Puspo Dewi Dirgantari Ratih Nurriyati Yayat Supriyatna