Article Per Year (5 Year)
p-Index From 2021 - 2026
0.23
P-Index
This Author published in this journals
All Journal COCOS SANDALWOOD JOURNAL OF AGRIBUSINESS AND AGROTECHNOLOGY (SJAA)
Rinny Lontoh
Unknown Affiliation
Agriculture, Biological Sciences & Forestry

Published : 2 Documents Claim Missing Document
Claim Missing Document
Check
Articles

Found 2 Documents
Search

 1 
ANALISIS PROFITABILITAS USAHATANI TANAMAN “DAUN GEDI” (Abelmochus Manihot) DI KABUPATEN MINAHASA UTARA Rinny Lontoh
COCOS Vol. 10 No. 6 (2018)
Publisher : Universitas Sam Ratulangi

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.35791/cocos.v1i4.24815

Abstract

ABSTRACT  The purpose of this research is to know the profitability of the leaf crops Gedi in north of Minahasa regency. This research carried out during three months start from May until July 2019. The sample of this research used simple random sampling method. The data collected in this research is primary data and secondary data. Primary data obtained from direct interview to ten farmers of the leaf crops Gedi, secondary data obtained from the agency that related with the research and through google searching to got scientific journal article and skripsi from another university that related with topic of research. The result of this research showed that crop farming of Tanaman (plant) Gedi generate profit about 66,43%. It means that if the the bussiness is able to sell production result, so the level of the profitability obtained from the sale is 66,43%. Key Words : Profitability, Gedi, North of Minahasa regency.
Keputusan Pembelian Cabai Rawit: Dominasi Persepsi Kualitas dibanding Harga di Pasar Tradisional Marcella Sanger; Rinny Lontoh; Christine P. Lomo; Jerry Mauri; Joy M. Oping
Sandalwood Journal Of Agribusiness And Agrotechnology Vol. 4 No. 1 (2026): Edisi Mei 2026 (SJAA)
Publisher : Prodi Agroteknologi dan Agribisnis - Universitas Kristen Wira Wacana Sumba

Show Abstract | Download Original | Original Source | Check in Google Scholar

Abstract

Abstrak: Penelitian ini bertujuan untuk menganalisis pengaruh persepsi kualitas dan persepsi harga terhadap keputusan pembelian cabai rawit di pasar tradisional Kota Manado. Penelitian menggunakan pendekatan kuantitatif dengan desain asosiatif, melibatkan 30 responden yang dipilih melalui teknik accidental sampling. Data dikumpulkan menggunakan kuesioner dan dianalisis dengan regresi linear berganda. Hasil penelitian menunjukkan bahwa secara parsial persepsi kualitas berpengaruh signifikan terhadap keputusan pembelian, sedangkan persepsi harga tidak berpengaruh signifikan. Namun, secara simultan kedua variabel berpengaruh signifikan terhadap keputusan pembelian. Nilai koefisien determinasi (R²) sebesar 0,515 menunjukkan bahwa 51,5% variasi keputusan pembelian dapat dijelaskan oleh kedua variabel tersebut. Dengan demikian, persepsi kualitas menjadi faktor yang lebih dominan dalam memengaruhi keputusan pembelian cabai rawit di pasar tradisional.
Co-Authors Christine P. Lomo Jerry Mauri Joy M. Oping Marcella Sanger