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All Journal DINAMIKA: Jurnal Manajemen Akuntansi, Bisnis dan Kewirausahaan
Saniatur Rizki
Sekolah Tinggi Ilmu Ekonomi Cirebon, Kesambi Cirebon, West Java
Economics, Econometrics & Finance

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PENGARUH KUALITAS PELAYANAN TERHADAP KEPUTUSAN PEMBELIAN CCTV PADA ZONA CCTV Suwandi Suwandi; Saniatur Rizki; Faisal Akbar
DINAMIKA: Jurnal Manajemen Akuntansi, Bisnis dan Kewirausahaan Vol. 7 No. 1 (2021): Jurnal Dinamika
Publisher : FEB Institut Bakti Nusantara

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Abstract

This research was conducted in the Zona CCTV Cirebon with the aim of knowing the quality of service on CCTV purchasing decisions in the Zona CCTV. The number of samples in this study were 95 respondents with random sampling. The researcher uses descriptive research method with quantitative approach using regression method. The results showed that service quality had an effect on purchasing decisions for CCTV in the Zona CCTV , in accordance with the results of hypothesis testing using t-test results obtained from tcount and ttable (13,227>1,986) and P value (13,227>1,986). 0.000 < 0.05), H0 is rejected and Ha is accepted, with a contribution of 65.3%, while the remaining 34.7% is the influence of variables outside of this study.
Co-Authors Faisal Akbar Suwandi Suwandi