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All Journal Jurnal Pengabdian Masyarakat Formosa (JPMF) Journal of Global Economic Research
Novita Wahyu
Universitas Bhayangkara Jakarta Raya
Computer Science & IT Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Education Public Health Social Sciences

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Management of Human Resources (HR) to Move MSMEs in the Digital Era in Marga Mulya Village Districts, Bekasi City Heni Rohaeni Rohaeni; Novita Wahyu; Murti Wijayanti; Alloysius Harry Mukti; Ika Sunayah
Jurnal Pengabdian Masyarakat Formosa Vol. 2 No. 2 (2023): April 2023
Publisher : PT FORMOSA CENDEKIA GLOBAL

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55927/jpmf.v2i2.4108

Abstract

Management of human resources as an MSME driver deserves to be done immediately, this is because it is very useful for the sustainability of an MSME, especially in the Digital 4.0 era, currently human resources as drivers are required to have the ability to use digital marketing to market their products. One of the MSME areas with creative business potential that can support the economy of the surrounding residents is Marga Mulya Village, North Bekasi District, Bekasi City. This study aims to find out how big the role of HR management is in driving and managing MSMEs in this digital era to utilize technological advances in this digital era to maximize the sales of the products they produce. Mastering technology is a skill that is needed in business management. If the ability to master technology can be achieved, the performance of MSMEs, especially in terms of marketing, can increase because we know that MSMEs are one type of business that has great potential in Indonesia
Pengaruh Produktivitas Kerja dan Lingkungan Kerja terhadap Pengembangan Karir Karyawan PT Kalbe Farma Cabang Cikarang Meita Anggraini; Tyna Yunita; Novita Wahyu
Journal of Global Economic Research Vol. 2 No. 1 (2025)
Publisher : Akademi Akuntansi Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.62194/2s9sg768

Abstract

This study aims to analyze the effect of work productivity and work environment on employees' career development at PT Kalbe Farma Cikarang Branch. High work productivity and conducive work environment are important factors in increasing the career development opportunities of employees in an organization. This study used a quantitative method with Structural Equation Modeling - Partial Least Square (SEM-PLS) technique to analyze the relationship between variables. The sample in this study was 100 employees from the logistics department of PT Kalbe Farma, selected using saturated sampling technique. Data were collected by distributing questionnaires and analyzed using SmartPLS 4 software. The results showed that work productivity has a positive and significant effect on employees' career development. In addition, the work environment also contributes significantly to increasing career development opportunities. Further analysis revealed that work environment is a mediating variable between work productivity and career development. These findings confirm that organizations need to pay attention to employee productivity and create a supportive work environment to increase career development opportunities. The implications of this research provide recommendations for the management of PT Kalbe Farma in formulating more effective human resource management strategies to improve employee well-being and motivation.
Analisis Beban Kerja dan Lingkungan Kerja terhadap Etos Kerja Karyawan PT Semangat Mediatama Mela Julia; Tyna Yunita; Novita Wahyu
Journal of Global Economic Research Vol. 2 No. 1 (2025)
Publisher : Akademi Akuntansi Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.62194/7bg5v508

Abstract

Penelitian ini bertujuan untuk menganalisis pengaruh beban kerja dan lingkungan kerja terhadap etos kerja karyawan PT. Semangat Mediatama. Beban kerja dan lingkungan kerja merupakan faktor penting yang dapat mempengaruhi tingkat produktivitas dan kualitas kerja karyawan dalam suatu organisasi. Penelitian ini menggunakan metode kuantitatif dengan pendekatan asosiatif kausal. Sampel penelitian terdiri dari seluruh karyawan PT. Semangat Mediatama yang berjumlah 110 orang, dengan teknik pengambilan sampel jenuh. Data dikumpulkan melalui kuesioner dan dianalisis menggunakan metode Structural Equation Model - Partial Least Square (SEM-PLS) melalui software SmartPLS 4. Hasil penelitian menunjukkan bahwa beban kerja memiliki pengaruh signifikan terhadap etos kerja karyawan, baik secara langsung maupun melalui mediasi lingkungan kerja. Lingkungan kerja juga terbukti memiliki dampak yang signifikan terhadap etos kerja karyawan. Temuan ini menegaskan bahwa pengelolaan beban kerja yang efektif serta penciptaan lingkungan kerja yang kondusif dapat meningkatkan motivasi dan kinerja karyawan. Implikasi penelitian ini memberikan wawasan bagi manajemen PT. Semangat Mediatama dalam merancang kebijakan terkait distribusi beban kerja dan perbaikan lingkungan kerja guna meningkatkan produktivitas karyawan.
Co-Authors Alloysius Harry Mukti Heni Rohaeni Rohaeni Ika Sunayah Meita Anggraini Mela Julia Wijayanti, Murti Yunita, Tyna