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All Journal JSEH (Jurnal Sosial Ekonomi dan Humaniora)
Muhammad Panji Wicaksono
Fakultas Ekonomi UIN Maulana Malik Ibrahim Malang
Humanities Economics, Econometrics & Finance Education Social Sciences Other

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Analisis Pengaruh Literasi Keuangan Dan Sosial Media Edukasi Saham Terhadap Keputusan Investasi (Studi Kasus Pada Mahasiswa Kota Malang) Muhammad Panji Wicaksono; Novi Lailiyul Wafiroh
JURNAL SOSIAL EKONOMI DAN HUMANIORA Vol. 8 No. 2 (2022): JURNAL SOSIAL EKONOMI DAN HUMANIORA
Publisher : Universitas Mataram

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (208.104 KB) | DOI: 10.29303/jseh.v8i2.57

Abstract

The Research is conducted to analyze the effect of financial literacy and education on social media stocks on investment decisions in Malang city students. This type of research is quantitative with a descriptive approach. The population in this study is Malang city students who have social media accounts and also have an interest in investing, with a sample of 100 respondents. The sampling method used in this research is non-probability sampling with convenience sampling technique. Data collection techniques using a questionnaire distributed to the object of research. A data analysis technique uses the smartPLS3.0 application. Results showed that the variables of financial literacy and education on social media stocks had a positive and significant effect on investment decisions. In addition, the variables of financial literacy and social media education affect 57% while the remaining 43% are influenced by other variables
Co-Authors Novi Lailiyul Wafiroh