Article Per Year (5 Year)
p-Index From 2021 - 2026
0.23
P-Index
This Author published in this journals
All Journal International Journal of Economics (IJEC)
Tria Meisya Aziti
Universitas Nurtanio Bandung, Indonesia
Economics, Econometrics & Finance

Published : 1 Documents Claim Missing Document
Claim Missing Document
Check
Articles

Found 1 Documents
Search

 1 
The Influence of Product Stock, Location and Store Attempt on Purchase Decisions at Indomaret SM Raja Deblod Sundoro Street Tebing Tinggi City Tria Meisya Aziti
International Journal of Economics (IJEC) Vol. 2 No. 1 (2023): January-June
Publisher : PT Inovasi Pratama Internasional

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55299/ijec.v2i1.399

Abstract

This study aims to determine the effect of product stock, location and store atmosphere on purchasing decisions at Indomaret SM Raja Deblod Sundoro Street, Tebing Tinggi City. The effect that we want to know is the direct or indirect effect. This type of research is a replication and development of similar previous studies but with different objects, variables and periods. This study used a sample of 96 respondents. Sampling using the Cochran formula technique. The analytical tool used is multiple linear analysis using the SPSS 25 program. From the results of this test it can be concluded that there is a significant effect between Product Stock (X1) on Purchase Decision (Y), there is no significant effect between Location (X2) on Purchasing Decision (Y), there is a significant influence between Store Atmosphere (X3) on Purchase Decisions (Y).
Co-Authors