Article Per Year (5 Year)
p-Index From 2021 - 2026
0
P-Index
This Author published in this journals
All Journal Jurnal Pengembangan Teknologi Informasi dan Ilmu Komputer
Ni Made Rai Arini Permatasari
Fakultas Ilmu Komputer, Universitas Brawijaya
Computer Science & IT Control & Systems Engineering Education Electrical & Electronics Engineering Engineering

Published : 1 Documents Claim Missing Document
Claim Missing Document
Check
Articles

Found 1 Documents
Search

 1 
Pengembangan Sistem Informasi Manajemen Reward Pelanggan Berbasis Website pada Pepito Market Cabang Sanur Ni Made Rai Arini Permatasari; Retno Indah Rokhmawati; Fajar Pradana
Jurnal Pengembangan Teknologi Informasi dan Ilmu Komputer Vol 2 No 2 (2018): Februari 2018
Publisher : Fakultas Ilmu Komputer (FILKOM), Universitas Brawijaya

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (1189.704 KB)

Abstract

Pepito Market Sanur Branch is one of the branches of Pepito Group. Pepito Group was established 2001 in Tuban, Jimbaran-Badung, Bali and already has more 20 branches in Bali. Pepito market implements Customer Relationship Management strategy to bind customers giving rewards to customers who have been shopping at Pepito Market by giving points. There are some things that become obstacles for customers and marketing of Pepito. Customers must come directly to the store and meet customer service to check their points. Marketing Pepito prints promotional catalogs in the form of flayers and distributes around the store to provide promotional information every month. This research will develop Information Management System of Customer Based Reward Based on Sanur Market Branch of Pepito Market. Implement operational CRM domain marketing automation and use webservice to combine Reward Management Information System with Pepito Cashier System. The system has several features: checking number of points, exchanging points, viewing catalogs, cataloging, editing catalogs and deleting catalogs. This system was developed using SDLC method using waterfall model. Final stages the system tested using black box method with 88% valid test result, white box with 100% valid test result and utility system for customer with 83% valid test result.
Co-Authors Fajar Pradana Retno Indah Rokhmawati