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THE EFFECT OF DESTINATION BRAND EXPERIENCE ON BEHAVIORAL INTENTION THROUGH TOURIST SATISFACTION AS A MEDIATON: (ASSOCIATIVE STUDY OF THE “JOGJA ISTIMEWA” BRAND) Intan Nurhayati; Herlan Suherlan; Tatan Suhendar
International Journal of Sustainable Competitiveness on Tourism Vol. 1 No. 01 (2022): IJSCOT I-01
Publisher : Politeknik Pariwisata NHI Bandung

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.34013/ijscot.v1i01.771

Abstract

Brand can be a tool to provide differentiation and competitive advantage for tourism destinations. It is important to see how the brand performs in providing a positive image of the destination. Brand performance is seen through the influence of destination brand experience on tourist behavior intentions. The concept of destination brand experience can be seen through the sensory, affective, intellectual, and behavioral dimensions. So this study aims to see the effect of destination brand experience on tourist behavioral intention through tourist satisfaction. This research was conducted with an associative method with a descriptive quantitative approach. The number of samples used was 304 domestic tourist respondents. The results of this study indicate that the destination brand experience has been carried out well, but optimization is still needed. Tourist satisfaction with the destination brand experience is at a Satisfied level, tourists also say they will do positive word of mouth and make return visits. Then the variables between destination brand experience and behavioral intention influence one another through tourist satisfaction as a mediation.
Studi Kualitatif Dampak Penggunaan Gadget pada Perkembangan Anak Usia Balita 1-5 Tahun Intan Nurhayati; Ria Andriani; Dhinny Novryanthi
Corona: Jurnal Ilmu Kesehatan Umum, Psikolog, Keperawatan dan Kebidanan Vol. 3 No. 1 (2025): Maret : Corona: Jurnal Ilmu Kesehatan Umum, Psikolog, Keperawatan dan Kebidanan
Publisher : Asosiasi Riset Ilmu Kesehatan Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.61132/corona.v3i1.1134

Abstract

Background: The phenomenon of Gadget use among children under five is increasing and has become an inseparable part of everyday life. This raises concerns about the impact on child development. There is a risk that excessive use of Gadgets in children under five can disrupt various aspects of development, including physical, cognitive, social and emotional. Children who are too fixated on Gadgets tend to interact less with their surroundings, including with their parents and peers. This can affect their social skills in the future. Objective: The general objective of this research is to understand the impact of Gadget use on the social development of children under five. Method: This research method uses qualitative methods with interviews, observation and documentation, with 5 samples. Results: the use of Gadgets in early childhood in the Cikondang area, Citamiang District, has a significant impact on children's development, both positively and negatively. Suggestion : Efforts need to be made to limit the use of Gadgets and provide stricter supervision from parents and society as a whole to ensure children can develop optimally.
Pengaruh Suasana dan Persepsi Harga Terhadap Kepuasan Pelanggan Melalui Keputusan Pembelian Di Pomelo Cafe & Resto Kuningan Intan Nurhayati; Bonifasius MH Nainggolan
Eduturisma Vol 7 No 2 (2023): Eduturisma
Publisher : LPPM and Travel Operation Department Universitas Asa Indonesia

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Abstract

This research analysis aims to determine the effect of atmosphere and price perceptions on customer satisfaction through purchasing decisions at Pomelo Café & Resto Kuningan. Quantitative method is the method used in research with a sample of 200 respondents who have come to the research site as the final sample size. Questionnaire distribution was carried out by conducting a survey given to customers at Pomelo Cafe. Then data processing is done using Smart-PLS 3 software with the data analysis method used is PLS-SEM. The results of the study show that: (1) atmosphere has a direct and significant impact on purchasing decisions (2) atmosphere has a direct and significant impact on customer satisfaction (3) atmosphere has an indirect impact on customer satisfaction mediated by purchasing decisions (4) Price perception has an impact on purchasing decisions (5) Price perceptions have an impact on customer satisfaction (6) Price perceptions have an indirect impact on customer satisfaction mediated by purchasing decisions (7) Purchase decisions have an effect on customer satisfaction.