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All Journal MITRA: Jurnal Pemberdayaan Masyarakat Jurnal Pustaka Mitra : Pusat Akses Kajian Mengabdi Terhadap Masyarakat
Stevany Stevany
Universitas Putra Indonesia YPTK Padang
Humanities Economics, Econometrics & Finance Education Engineering Languange, Linguistic, Communication & Media Library & Information Science Public Health Social Sciences Other

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The Branding of Kampung Adat Rimbo Tarok Gunung Sariak Village as a Cultural Tourism Attraction Vernanda Em Afdhal; Stevany Stevany; Tedy Wiraseptya
MITRA: Jurnal Pemberdayaan Masyarakat Vol. 6 No. 2 (2022): Mitra: Jurnal Pemberdayaan Masyarakat
Publisher : Institute for Research and Community Services

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.25170/mitra.v6i2.3591

Abstract

Branding is the process of building a brand to form an image or brand image. One of the thematic villages is Kampung Adat Rimbo Tarok, Gunung Sariak. This village has the potential to develop as an area that can become a thematic village in Padang City. Kampung Adat Rimbo Tarok exhibits unique characteristics, which include traditional house buildings and traditional cultural arts activities. The area of Kampung Adat Rimbo Tarok has not been significantly branded as no promotional media and information are found, and the area has not been properly managed. As a result, not many people know about the existence of this thematic village. These problems inspired the authors to conduct community service activities in this village. The community service aims to brand the village as a thematic village, a program of the local government of Padang City. The local government turns the village into a cultural tourism area. Departing from the facts described, the author intended to brand the area, starting from forming the regional brand or logo to other supporting branding media, such as an information board and other relevant media for branding design. The design stages use the 4D (four D), which is used in designing a design idea and follows stages from defining to dissemination. The expected result of these community service activities is to achieve a cultural tourism identity attached to the community, ranging from the visual identity, corporate media, and sign systems that partners or the local government can implement in local villages.
Peningkatan Kemampuan Digitalisasi Guru TK melalui Workshop Pembuatan Video Pembelajaran di TK Citra Al Medina Lika Jafnihirda; Rahmatul Husna Arsyah; Stevany Stevany
Jurnal Pustaka Mitra (Pusat Akses Kajian Mengabdi Terhadap Masyarakat) Vol 5 No 4 (2025): Jurnal Pustaka Mitra (Pusat Akses Kajian Mengabdi Terhadap Masyarakat)
Publisher : Pustaka Galeri Mandiri

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55382/jurnalpustakamitra.v5i4.1119

Abstract

Keterampilan digital menjadi salah satu kebutuhan penting bagi guru di era pendidikan 5.0, termasuk bagi guru Taman Kanak-Kanak (TK). Namun, literasi digital guru TK, khususnya dalam pembuatan media pembelajaran berbasis video, masih tergolong rendah. Melalui kegiatan pengabdian masyarakat sebagai bentuk tridarma dosen, maka tim dosen UPI YPTK melaksanakan workshop pembuatan video pembelajaran yang bertujuan meningkatkan kemampuan digitalisasi pada guru TK di TK Citra Al Madina. Kegiatan workshop ini dilakukan guna untuk memberikan pelatihan interaktif, pendampingan praktik pembuatan video menggunakan aplkasi canva, dan evaluasi hasil karya peserta. Hasil kegiatan menunjukkan peningkatan keterampilan guru dalam menggunakan aplikasi sederhana untuk membuat media ajar berbasis video, serta tumbuhnya motivasi guru untuk terus berinovasi dalam pembelajaran. Kegiatan ini diharapkan menjadi langkah awal pemberdayaan digital guru TK yang berkelanjutan di era transformasi pendidikan.
Co-Authors Lika Jafnihirda Rahmatul Husna Arsyah Tedy Wiraseptya Vernanda Em Afdhal