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All Journal Jurnal Pengabdian Masyarakat Nusantara Jurnal Masyarakat Mengabdi Nusantara
Amisha Novita Arif
Universitas Pembangunan Nasional “Veteran” Jawa Timur
Religion Humanities Education Engineering Health Professions Languange, Linguistic, Communication & Media Law, Crime, Criminology & Criminal Justice Social Sciences Other

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Penerapan Online Single Submission Dalam Pelayanan Perizinan UMKM Di Desa Ambulu Kecamatan Sumberasih Kabupaten Probolinggo Yoseph Santovino Roso; Amisha Novita Arif; Tesa Putri Rivayanti; Ersa Falevi Anggraini; Kalvin Edo Wahyudi
Jurnal Masyarakat Mengabdi Nusantara Vol. 2 No. 2 (2023): Juni : Jurnal Masyarakat Mengabdi Nusantara
Publisher : Sekolah Tinggi Pastoral Tahasak Danum Pambelum Keuskupan Palangkaraya

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.58374/jmmn.v2i2.143

Abstract

Researchers focused on the implementation of OSS (Online Single Submission) system in managing Micro Small and Medium Enterprises (MSMEs) in Ambulu Village, Sumberasih District, Probolinggo Regency, seeing that there are still business actors in those area who do not yet have license to do business. This research or study aims to identify and analyze the implementation of Online Single Submissio in facilitating services for making business licenses for MSMEs in Ambulu Village, Sumberasih District, Probolinggo Regency. The research method used is qualitative descriptive method. Data collection techniques in research are interviews, and observation techniques. Based on researched, business licensing service on Ambulu Village already running well but, there are still problem faced, namely that there are still some business actors who lack information regarding the business licensing process.
Pelatihan Dan Pendampingan Digital Marketing Bagi UMKM Di Desa Ambulu Kecamatan Sumberasih Kabupaten Probolinggo Amisha Novita Arif; Yuniningsih Yuniningsih
Jurnal Pengabdian Masyarakat Nusantara Vol. 5 No. 3 (2023): September : Jurnal Pengabdian Masyarakat Nusantara
Publisher : Universitas Muhammadiyah Manado

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.57214/pengabmas.v5i3.320

Abstract

Technological developments have created many opportunities for many sectors. One of them is the opportunity for SMEs. A business that utilizes technological media has a great opportunity to develop. The use of technology in a business can be done with digital-based marketing or what is commonly called digital marketing. Digital marketing or digital marketing is an online promotion and marketing activity by utilizing social media, e-commerce, and other digital platforms. This research focuses on digital marketing assistance and training for MSMEs in Ambulu Village, Sumberasih District, Probolinggo Regency. This study aims to identify and analyze the implementation of digital marketing in promotional and marketing activities carried out by MSME actors in Ambulu Village. The method used in this research is descriptive qualitative using observation and focused discussion techniques to collect the data. Based on the results of the research, the implementation of digital marketing in Ambulu Village has been going well, but there are still obstacles encountered, namely that there are still several MSME actors who lack understanding of technology.
Co-Authors Ersa Falevi Anggraini Kalvin Edo Wahyudi Tesa Putri Rivayanti Yoseph Santovino Roso Yuniningsih Yuniningsih