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Indah Apsari Asmana Nurfitriani
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Analisis Pengaruh Tarif Pelayanan GoRide Pada Applikasi Gojek Terhadap Loyalitas Pelanggan Erlisa Aulia; Dhiwa Humaira Ninvika; Yolanda Junita Sari; Indah Apsari Asmana Nurfitriani
Jurnal Ilmiah Wahana Pendidikan Vol 9 No 10 (2023): Jurnal Ilmiah Wahana Pendidikan
Publisher : Peneliti.net

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.5281/zenodo.7983603

Abstract

Transportation at this time has become a part of the need for every human being where the mode of transportation makes all human activities easier and more effective in time. Along with the development of science, technology and information, people innovate to combine the world of transportation with the internet so that what is called online transportation is formed. Gojek is an online transportation technology company from Indonesia that serves transportation through motorcycle taxi services. This company was founded in 2010 in Jakarta by Nadiem Makarim. Currently, Gojek is available in 50 cities in Indonesia. However, in the midst of the progress of Gojek, many online motorcycles taxi platform competitors have emerged that provide the same features and services at a cheaper rate that can affect customer loyalty to Gojek services. The purpose of this research is to determine the effect of GoRide feature service rates on the Gojek application on customer loyalty from Jakarta State University Students. The population of this study is all Gojek customers from Jakarta State University Students and 100 respondents were sampled. The method used is the quantitative method by distributing questionnaires to UNJ students who use the GoRide feature in the Gojek application. The results in the study show that the quality of service and tariffs are quite influential on customer loyalty and have a good positive and significant side influence, so Gojek should pay more attention to the quality of service, especially at which rates which are still quite affordable for customers.
Dampak Perubahan Teknologi Sistem Logistik di Pelabuhan Erlisa Aulia; Dhiwa Humaira Ninvika; Yolanda Junitasari; Indah Apsari Asmana Nurfitriani; Siti Sahara
Jurnal Ilmiah Wahana Pendidikan Vol 9 No 14 (2023): Jurnal Ilmiah Wahana Pendidikan
Publisher : Peneliti.net

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.5281/zenodo.8173446

Abstract

The development and development of industry in Indonesia continues and is now faced with competition in the era of globalization. The development of this industry also occurred in the Indonesian port logistics industry. With the era of globaliasasi, the logistics industry must undergo changes to achieve better goals. One of the changes that occurred was the change in technology to the logistics industry at the port. This research aims to analyze the Impact of Changes in Logistics System Technology in Ports. This research uses Qualitative Descriptive methods with data collection techniques through Literature Studies and data analysis techniques with Inductive Approaches. The results show that the impact of technological changes that occur in the logistics system at the port has a quite positive impact on workers, because it makes it easier for workers to operate ports and is able to compete at the global level and can contribute to lower national logistics costs.
Co-Authors Dhiwa Humaira Ninvika Erlisa Aulia Siti Sahara Yolanda Junita Sari Yolanda Junitasari