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Peningkatan Kewirausahaan Dan Kemandirian Ekonomi Pada UMKM Mebel Melalui Penerapan Pemasaran Digital Mu'tasim Billah; Achmad Rafinsyah; Adira Mawangga Putri; Ayu Oktavianingrum; If’idatur Rosyidah
Jurnal Pengabdian Kepada Masyarakat Vol. 2 No. 2 (2023): Juni : Jurnal Pengabdian Kepada Masyarakat
Publisher : Sekolah Tinggi Pastoral Kateketik Santo Fransiskus Assisi

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55606/jpkm.v2i2.131

Abstract

KKN MBKM Thematic is a community service activity formed by universities. This activity was carried out by students with the theme of entrepreneurship in Nglebak Village. The aim of this project is to provide wider opportunities for communities to develop their businesses in a more contemporary, efficient and inclusive manner. In addition, this project aims to increase students' knowledge and integrate it into the environment. This is to identify and solve problems faced by the 06 KKN-T MBKM group, such as creating digital marketing through Instagram social media which contains content about furniture products in an attractive appearance so that they are more easily recognized in the eyes of the wider community. To realize the development of the furniture business in this community service activity, group 06 KKN-T MBKM carried it out using detailed and gradual implementation methods starting from surveys, observations, and Focus Group Discussions (FGD). The steps taken to help digital marketing for MSMEs Furniture are starting with creating a business name, creating a product logo, creating an e-commerce account, and creating a social media account.
Pendampingan Dan Pembuatan Izin Berusaha Melalui Aplikasi Online Single Submission Bagi Pelaku UMKM Di Desa Nglebak Mu'tasim Billah; Kirana Aurelia Julianne Maharani; Nur Rochmah Yulianita; Reynaldi Krisvinus Pasaribu; Wahyu Arrofiq
JURNAL PENGABDIAN MASYARAKAT INDONESIA Vol. 2 No. 2 (2023): Juni : Jurnal Pengabdian Masyarakat Indonesia (JPMI)
Publisher : Lembaga Pengembangan Kinerja Dosen

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55606/jpmi.v2i2.1839

Abstract

Over time, in Jombang District, Bareng District, there have been a large number of business actors. The legality of doing business, namely making NIB, is something that many business actors are not currently penalized for. While the NIB itself determines the operations of business actors. The legality of the company is only one of the many benefits of having an NIB. The aim of this community service project is to raise awareness no matter how small an NIB permit is by using technology, which will ultimately make MSMEs step up their game. This service approach involves teaching the client how to use the OSS program to create an online NIB. A simple tool, namely the cellphone of each MSME actor, is used to direct them to provide the necessary information in the form of their KTP and business certificate. Actors can print an output in the form of an NIB certificate accompanied by a presenter as a result of this support. It is believed that initiatives like this in community service will help partners find answers to their problems.