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All Journal Madani: Multidisciplinary Scientific Journal
Dwi Epty Hidayaty
Manajemen, Ekonomi dan Bisnis, Universitas Buana Perjuangan Karawang
Religion Agriculture, Biological Sciences & Forestry Arts Humanities Chemical Engineering, Chemistry & Bioengineering Civil Engineering, Building, Construction & Architecture Computer Science & IT Education Industrial & Manufacturing Engineering Languange, Linguistic, Communication & Media Law, Crime, Criminology & Criminal Justice Medicine & Pharmacology Physics Public Health Social Sciences Other

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Biaya Perawatan Kendaraan Mobil Pada Mikha Rental CV Almi’ra Regency Iis Rahayu; Inna Pujiana Yuniar; Santi Pertiwi Hari Sandi; Dwi Epty Hidayaty
Madani: Jurnal Ilmiah Multidisiplin Vol 1, No 5 (2023): Juni
Publisher : Penerbit Yayasan Daarul Huda Kruengmane

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Abstract

With increasing development in all fields, especially in the economic field, transportation facilities are currently one of the economic linkages that are also experiencing rapid progress. engaged in the field of car rental services, CV Almira regency rents out various types of vehicles such as Avanza, Mazda 2, Agya, Senia, Rush, Mobillio. Companies engaged in the transportation sector must pay attention to vehicle maintenance costs. Cost is the loss of economic resources, measured in monetary units, that is incurred or may be incurred to achieve a specified objective. Fees are exchange rates, conditions, or sacrifices that are paid to obtain benefits. This cost is understood as the sum of all the labor and costs involved in developing, manufacturing, and using the product used for routine maintenance and service. At the mica rental company CV Al'mira regency, there are 35 types of spare parts that must be replaced in the last 1 month and the total amount for that 1 month is IDR 12,870,000. Securing security and others.
Efek Segi Pelayanan, Harga, dan Lokasi Terhadap Kepuasan Konsumen Pada UMKM Cookies & Dessert By Me Tiara Alvina Juliyanti; Yuni Putri Amelia; Dwi Epty Hidayaty
Madani: Jurnal Ilmiah Multidisiplin Vol 1, No 5 (2023): Juni
Publisher : Penerbit Yayasan Daarul Huda Kruengmane

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Abstract

This study aims to examine the effect of service quality, price, and location on customer satisfaction at Cookies & Dessert by Me UMKM. This study uses a quantitative approach through descriptive methods with observative. The results showed that simultaneously these three factors had a significant effect on customer satisfaction, while partially the service and price aspects had a greater influence than location. This study recommends that UMKM Cookies & Dessert by Me pay attention to service quality and affordable prices in maintaining consumer satisfaction, expanding marketing reach, and increasing collaboration with raw material suppliers to increase efficiency. The conclusion of this journal is that factors such as service and affordable prices are important elements in influencing consumer satisfaction, and MSMEs need to maintain and improve the quality of products and services on a regular basis.
Co-Authors Iis Rahayu Inna Pujiana Yuniar Santi Pertiwi Hari Sandi Tiara Alvina Juliyanti Yuni Putri Amelia