Garuda - Garba Rujukan Digital

PENDAMPINGAN RUTIN UNTUK MENINGKATKAN PENDAPATAN UMKM NASABAH BTPN SYARIAH KECAMATAN SAWAHAN SURABAYA Salsabila Ramadhani Rahman; Sumainah Fauziah
KARYA: Jurnal Pengabdian Kepada Masyarakat Vol 3 No 2 (2023): KARYA: Jurnal Pengabdian kepada Masyarakat
Publisher : FKIP Universitas Samawa

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Pendampingan secara rutin pada untuk meningkatkan pendapatan UMKM nasabah BTPN Syariah Kecamatan Sawahan Kota Surabaya. Kecamatan Sawahan merupakan daerah Surabaya Selatan. Kecamatan Sawahan meliputi 6 kelurahan yakni: Kelurahan Patemon, Kelurahan Sawahan, Kelurahan Pakis, Kelurahan Kupang Krajan, Kelurahan Banyuurip, Dan Kelurahan Putat Jaya. Dimana banyak sekali masyarakat yang memiliki UMKM serta menjadi nasabah BTPN Syariah Kec. Sawahan Surabaya. BTPN Syariah merupakan anak bank BTPN atau biasa disebut bank tabungan pensiunan nasional. Bank BTPN Syariah yang memfokuskan diri melayani keluarga prasejahtera produktif. Saya sebagai peserta magang MSIB di BTPN Syariah penempatan Kec. Sawahan sebagai fasilitator pendamping Access to Knowledge (A2K) yang mana memiliki tujuan untuk memberikan pendampingan para nasabah BTPN Syariah yaitu ibu-ibu dari masyarakat prasejahtera produktif/pelaku ultra mikro, dalam kegiatan pemberdayaan dan meningkatkan kapasitas skill wirausaha nasabah serta agar pendapatannya yang meningkat. Untuk mewujudkan hal tersebut saya melakukan magang selama 4 bulan yang setiap minggu melakukan kunjungan rutin ke rumah nasabah dengan melakukan pendampingan materi terkait Usahanya. Dengan pemberian materi berupa video dan ppt dari BTPN Syariah yakni dapat memberikan tips, cara, strategi pemasaran melalui media online.

Optimalisasi Dan Pengembangan Pemasaran Digital Pada UMKM Kalirungkut Wahyu Dwi Arzaqy; Sumainah Fauziah
Jurnal Pelayanan Hubungan Masyarakat Vol. 1 No. 3 (2023): September : Jurnal Pelayanan Hubungan Masyarakat
Publisher : Universitas Katolik Widya Karya Malang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.59581/jphm-widyakarya.v1i3.996

With the rapid development of the era in the digital world, there are quite a lot of MSMEs, especially in Kalirungkut sub-district, which as a whole do not fully understand and know the rapid digital development so that the Group of 85 KKNT MBKM UPN "Veteran" East Java carried out the initiative by holding digital marketing socialization aimed at providing knowledge and being able to carry out digital development for MSMEs themselves. with this socialization, it can create MSMEs that are very modern and simple. Previously, MSMEs in Kalirungkut Village were dominated by MSMEs that were minimal about digital marketing, therefore MSMEs in Kalirungkut Village could with the holding of this socialization can make MSMEs reach a wider target market so as to achieve optimization of digital marketing.

Pengembangan UMKM Ekonomi Kreatif Berbasis Food & Beverage (F&B) Pada Kelurahan Klampis Ngasem Dinar Erika Febianti; Sumainah Fauziah
Nanggroe: Jurnal Pengabdian Cendikia Vol 2, No 4 (2023): July
Publisher : Yayasan Daarul Huda Kruengmane

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.5281/zenodo.8184476

Product branding is a methodology in worldwide contests that generates plans, brand images and impressions that appeal to shoppers. The easiest thing that can be done for product branding is through a decent and attractive catalog photo. However, MSMEs that have not been able to take advantage of product branding are an obstacle for business actors in RW 09 Klampis Ngasem Village in developing their market. Most MSMEs are on average aged 40 and over which is of course very difficult to get involved in using marketing in digital business models. On this basis the community service carried out on Jl. Klampis Sacharosa, Kelurahan Klampis Ngasem by students from group 76 KKN-Thematic UPN "Veteran" East Java conducted counseling and training on branding. This activity resulted in new innovations for MSMEs in Klampis Ngasem Sub-District in the form of product photos according to standards and making Whatsapp Business which aims to facilitate the sale of MSMEs products in Klampis Ngasem Sub-District and is able to improve partners' ability to do branding.

Peningkatan Digitalisasi Pemasaran dan Pengembangan Produk Rolade Sawi di Kelurahan Tanggung Kota Blitar Farah Daroin Putri Muzakki; Sumainah Fauziah
Nanggroe: Jurnal Pengabdian Cendikia Vol 2, No 4 (2023): July
Publisher : Yayasan Daarul Huda Kruengmane

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.5281/zenodo.8190736

Blitar City has considerable potential in the MSME sector to be developed. Each village has its own product characteristics. One example of its product is mustard greens which are in the Kelurahan, especially RW 02 and RW 5. Mustard plants are rich in nutrients that contain antioxidants, so they can maintain heart and digestive health. Processed mustard rolls are a popular dish in Asia, including Indonesia. There are variations of mustard rolls with ingredients such as shrimp or chicken, and served with various sauces. However, these MSMEs have the main obstacle, namely the lack of marketing quality, especially in product branding and marketing. Therefore, students are very enthusiastic about designing activities to maximize in providing assistance to MSME rollade mustard so that they can produce products that have high competitiveness and selling power. With this, it is hoped that the community can manage these superior products well in order to improve the economy and people's welfare.

Pengembangan UMKM Ekonomi Kreatif Berbasis Food & Beverage (F&B) Pada Kelurahan Klampis Ngasem Dinar Erika Febianti; Sumainah Fauziah
Nanggroe: Jurnal Pengabdian Cendikia Vol 2, No 4 (2023): July
Publisher : Yayasan Daarul Huda Kruengmane

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.5281/zenodo.8184476

Product branding is a methodology in worldwide contests that generates plans, brand images and impressions that appeal to shoppers. The easiest thing that can be done for product branding is through a decent and attractive catalog photo. However, MSMEs that have not been able to take advantage of product branding are an obstacle for business actors in RW 09 Klampis Ngasem Village in developing their market. Most MSMEs are on average aged 40 and over which is of course very difficult to get involved in using marketing in digital business models. On this basis the community service carried out on Jl. Klampis Sacharosa, Kelurahan Klampis Ngasem by students from group 76 KKN-Thematic UPN "Veteran" East Java conducted counseling and training on branding. This activity resulted in new innovations for MSMEs in Klampis Ngasem Sub-District in the form of product photos according to standards and making Whatsapp Business which aims to facilitate the sale of MSMEs products in Klampis Ngasem Sub-District and is able to improve partners' ability to do branding.

Peningkatan Digitalisasi Pemasaran dan Pengembangan Produk Rolade Sawi di Kelurahan Tanggung Kota Blitar Farah Daroin Putri Muzakki; Sumainah Fauziah
Nanggroe: Jurnal Pengabdian Cendikia Vol 2, No 4 (2023): July
Publisher : Yayasan Daarul Huda Kruengmane

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.5281/zenodo.8190736

Blitar City has considerable potential in the MSME sector to be developed. Each village has its own product characteristics. One example of its product is mustard greens which are in the Kelurahan, especially RW 02 and RW 5. Mustard plants are rich in nutrients that contain antioxidants, so they can maintain heart and digestive health. Processed mustard rolls are a popular dish in Asia, including Indonesia. There are variations of mustard rolls with ingredients such as shrimp or chicken, and served with various sauces. However, these MSMEs have the main obstacle, namely the lack of marketing quality, especially in product branding and marketing. Therefore, students are very enthusiastic about designing activities to maximize in providing assistance to MSME rollade mustard so that they can produce products that have high competitiveness and selling power. With this, it is hoped that the community can manage these superior products well in order to improve the economy and people's welfare.

Menanamkan Jiwa Kewirausahaan melalui Sosialisasi Kewirausahaan dan Lomba Kreativitas Wirausaha tingkat SD/MI di Desa Pakel Ilham Fitri Nurilhuda; Sumainah Fauziah
Jurnal Pengabdian kepada Masyarakat Nusantara Vol. 4 No. 3 (2023): Jurnal Pengabdian kepada Masyarakat Nusantara (JPkMN)
Publisher : Cv. Utility Project Solution

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55338/jpkmn.v4i3.1390

Pakel Village has many MSMEs, therefore, entrepreneurship socialization and creativity competitions were held to instill an entrepreneurial spirit in children in Pakel Village. On Saturday, May 27, 2023, the committee started the activity with entrepreneurship socialization which was presented using a laptop and PowerPoint slides which were displayed using a projector. The committee also used questions and answers to provide opportunities to ask questions to participants, gave questions with prizes to participants, and held an ice-breaking session in the middle of the event to make the atmosphere not tense. Next, the competition was held and participants had 90 minutes to make crafts, and continued at home until May 30, 2023. On Tuesday, May 30, 2023, participants gathered at the village hall to present their work. The jury gave a curation consisting of selling value, ideas, language style and facial expressions, as well as the beauty and neatness of the decoration. The prizes given were goodie bags, pins, trophies, medals, and competition certificates. The results of the activity provided an entrepreneurial spirit and insight related to entrepreneurship for SD/MI children in Pakel Village. This activity is expected to provide a bright future for SD/MI children in Pakel Village.

Penanggulangan Stunting Melalui Pemberdayaan Masyarakat Dalam Hal Gizi, Perilaku Sehat, dan Kemandirian Di Desa Sumbersuko Kabupaten Probolinggo Siska Arifah Fauziah; Sumainah Fauziah
NEAR: Jurnal Pengabdian kepada Masyarakat Vol. 3 No. 1 (2023): NEAR
Publisher : Komunitas Dosen Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.32877/nr.v3i1.834

Stunting merupakan sebuah kondisi gagal tubuh pada anak yang ditandai dengan adanya tinggi badan yang tidak sesuai dengan usia seharusnya. Berdasarkan data prevalensi balita stunting yang dikumpulkan World Health Organization (WHO), Indonesia termasuk ke dalam negara ketiga dengan prevalensi tertinggi di regional Asia Tenggara/South-East Asia Regional (SEAR). Rata-rata prevalensi balita stunting di Indonesia tahun 2005- 2017 adalah 36,4%. Desa Sumbersuko tidak terlepas dari permasalahan stunting ini. Kurangnya kesadaran dan limbah rumah tangga memicu adanya potensi stunting pada Desa Sumbersuko. Oleh, karena itu dengan adanya kegiatan ini adalah memberikan edukasi dan tambahan wawasan kepada masyarakat mengenai perilaku sehat khusunya dalam hal gizi. Metode yang digunakan dalam kegiatan ini adalah penyuluhan dan sosialisasi tentang gizi dan perilaku sehat melalui kegiatan cooking class dan pemberian makanan tambahan (PMT), selain itu juga terdapat pelatihan dalam pengolahan jamur sebagai usaha menciptakan kemandirian masyarakat. Hasilnya kasus stunting di Desa Sumbersuko mengalami penurunan yang awalnya terdapat 91 kasus stunting menurun menjadi 66 kasus stunting yang terbagi menjadi tiga dusu, yaitu dusun kraja, dusun sekolahan, dusun kalianyar. Masyarakat menjadi lebih sadar akan pentingnya hidup sehat dan menambah wawasan berwirausaha dengan olahan jamur sebagai pemenuhan tambahan gizi pada anak

Strategi Pengembangan Potensi Sumber Daya Alam Melalui Paket Wisata Di Dusun Mendiro Aidha kiftia Rengganis; Sumainah Fauziah
NEAR: Jurnal Pengabdian kepada Masyarakat Vol. 3 No. 1 (2023): NEAR
Publisher : Komunitas Dosen Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.32877/nr.v3i1.836

Pariwisata menjadi sektor yang memberikan peningkatan devisa pada setiap negara, khususnya Negara Indonesia. Potensi alam, budaya, dan adat istidat membuat Negara Indonesia dikembangkannya pariwisata berkelanjutan yang memperhatian aspek sosial, budaya, ekonomi, lingkungan, dan kepuasan pada wisatawan. Sehingga terdapat komponen dalam penyusun daya tarik yang digunakan sebagai pelayanan yang dibutuhkan wisatawan saat berkunjung ke daerah tujuan, diantaranya Atraksi (Attraction), Aksebilitas (Accesibilities), Amenitas (Amenities) atau Ancillary Services. Dengan komponen tersebut, wisatawan akan memiliki kepuasan tersendiri saat mengunjungi daya tarik wisata. Adapun 3 jenis daya tarik wisata, yaitu daya tarik wisata alam, daya tarik wisata komersil, dan daya tarik wisata buatan. Ketiga daya tarik wisata tersebut memiliki atraksi yang berbeda – beda. Salah satunya adalah daya tarik wisata yang ada di Dusun Mendiro, seperti good view, pos pantau burung rangkong, sumber mata air gintung, sumber mata air petung pecut, dan masih banyak lagi. Melalui media digital dengan penyusunan paket wisata menggunakan bauran pemasaran 4P, diharapkan dapat meningkatkan ekonomi masyarakat sekitar. Karena konsep wisata berbasis ekowisata akan melibatkan masyarakat, pemerintah, dan stakeholder sebagai pengelola dan penyedia fasilitas yang dibutuhkan oleh wisatawan. Pengalaman dan pelayanan menjadi nilai penting dalam meningkatkan kepuasan wisatawan, melalui paket wisata yang telah disediakan

Optimalisasi Desa Wisata Melalui Festival Wisata Kuliner Di Desa Kedungpari Jombang Shahna Naila Safira; Sumainah Fauziah
NEAR: Jurnal Pengabdian kepada Masyarakat Vol. 3 No. 1 (2023): NEAR
Publisher : Komunitas Dosen Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.32877/nr.v3i1.837

The community service activities carried out in Kedungpari Village are aimed at optimizing the potential of village tourism. This study discusses optimization of tourist villages through culinary tourism festival activities, focusing on Kedungpari village. The main purpose of this study is to increase tourist destinations in Kedungpari village through culinary tourism festivals. The method used in this study consists of three stages, namely activity preparation, activity implementation, and activity reporting. Research results show that the presence of this culinary tourism festival has a role in optimizing tourist villages

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