Article Per Year (5 Year)
p-Index From 2021 - 2026
0.751
P-Index
This Author published in this journals
All Journal The Indonesian Design Journal VISI SAKTI: Jurnal Industri Kreatif dan Inovatif Jurnal Pengabdian Bukit Pengharapan
Angga Hendrawan, Angga
Unknown Affiliation
Arts Humanities Other

Published : 4 Documents Claim Missing Document
Claim Missing Document
Check
Articles

Found 4 Documents
Search

 1 
Analisis Brand Respons Pada Neynis Food Berdasarkan Data Media Sosial TikTok Hendrawan, Angga
Jurnal Industri Kreatif dan Inovatif Vol. 1 No. 1 (2023): Desain Komunikasi Visual (Merek)
Publisher : Institut Teknologi dan Bisnis Kristen Bukit Pengharapan

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.61696/visisakti.v1i1.130

Abstract

TikTok is a social media platform that is experiencing a growth in user numbers globally, including Indonesia.Social media has become an effective medium for businesses to deliver marketing communications. The existenceof TikTok has helped a number of businesses gain popularity, including a culinary business called Neynis Food.This research aims to analyze brand responses to Neynis Food after facing a number of viral events. The analysiswas carried out using the brand resonance model which consists of brand judgments and brand feelings. Datacollection was carried out using a descriptive exploratory method to explore and explain the response of TikToksocial media users to the Neynis Food brand which was associated with a number of viral events. The datacollected and used comes entirely from search results owned by the social media application TikTok. The resultsof this research indicate that brand responses to Neynis Food are negative and require follow-up action to improvethem.
EFEKTIVITAS DESIGN BRIEF SEBAGAI PROMPT BERBASIS TEKS DALAM PROSES DESAIN LOGO ARTIFICIAL INTELLIGENCE Hendrawan, Angga
Jurnal Industri Kreatif dan Inovatif Vol. 3 No. 1 (2025): Desain Komunikasi Visual
Publisher : Institut Teknologi dan Bisnis Kristen Bukit Pengharapan

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.61696/visisakti.v3i1.724

Abstract

Artificial Intelligence (AI) has been utilized to solve various human problems, including in the field of design. In design practice, collaboration between humans and AI requires a connecting medium in the form of a design brief that functions to convey ideas in a structured manner. This study uses an experimental method to test the effectiveness of using a design brief formulated in the form of a text prompt to produce a logo design through ChatGPT artificial intelligence. The purpose of this study is to what extent a text-based design brief can be operationalized as a prompt by ChatGPT in producing an ideal logo design that meets six aspects: feasibility, originality, timeliness, relevance, functionality, and sustainability. The results of the study show that ChatGPT is able to understand and translate a brief design in Indonesian into a visual representation in the form of a logo. In general, ChatGPT produces designs that meet the aspects of simplicity, relevance, and errors. However, there are limitations in the aspects of originality and timeliness, as seen from the similarity of the design to previously existing logos. These findings indicate that although AI can be used as an exploratory tool in the design process, assistance from human designers is still needed to ensure the uniqueness and visual durability of the resulting design.
PELATIHAN PEMANFAATAN ARTIFICIAL INTELLIGENCE UNTUK MEMBUAT FOTO PROMOSI BAGI UMKM LEK YATI DI KOTA SALATIGA Hendrawan, Angga
Jurnal Pengabdian Bukit Pengharapan Vol. 5 No. 1 (2025)
Publisher : LPPM Institut Teknologi dan Bisnis Kristen Bukit Pengarapan

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.61696/jurdian.v5i1.801

Abstract

The need for product photography is inseparable from promotional activities aimed at attracting potential customers. Generally, creating high-quality product photos requires specialized equipment, technical skills, or the services of a professional photographer—all of which entail significant costs and are often inaccessible to micro, small, and medium enterprises (MSMEs) with limited financial resources. This community service activity aims to train the owner of the MSME “Lek Yati” to create product photos using simple tools and low-cost methods through ChatGPT, an artificial intelligence (AI) platform based on text-to-image generation. The results of the activity show that participants were able to operate AI tools to produce more appealing product images for promotional purposes. This training provides the partner with the opportunity to independently produce promotional materials without being burdened by costs.
Perancangan Alat Penyeduh Kopi Pour-Over Dengan Fitur Pengaturan Debit Aliran Air Hendrawan, Angga
Jurnal Desain Indonesia. Vol 7 No 02 (2025): Desain untuk Masa Depan : Apa selanjutnya ?
Publisher : Aliansi Desainer Produk Industri Indonesia (ADPII)

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.52265/jdi.v7i02.492

Abstract

Metode penyeduhan kopi merupakan sebuah proses yang paling menentukan hasil akhir dari minuman kopi. Pour-over adalah salah satu metode penyeduhan kopi yang dilakukan menggunakan alat penyeduh yang disebut dengan coffee dripper. Coffee dripper menjadi salah satu alat penyeduh kopi populer di kalangan penggemar kopi rumahan maupun sebagai pilihan metode penyeduhan di kedai kopi. Produk coffee dripper yang ada di pasaran saat ini belum memiliki fitur pengaturan debit aliran air, dengan demikian pengguna tidak dapat mengatur variabel contact time. Tujuan dari penelitian ini adalah menghasilkan rancangan alat penyeduh kopi berupa coffee dripper dengan metode pour-over yang memiliki fitur pengaturan debit aliran air, melalui fitur ini pengguna dimungkinkan untuk mengatur variabel contact time sehingga dapat menghasilkan sejumlah tingkat kepekatan minuman kopi. Proses perancangan pada penelitian ini dilakukan melalui penggunaan metode Design Thinking dan memberikan hasil akhir berupa rancangan coffee dripper yang memiliki 6 (enam) tingkat debit aliran air.
Co-Authors