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FACTOR ANALYSIS OF THE PHENOMENON OF MASS LAYOFFS AT STARTUPS: MIXED METHOD APPROACH WITH STRUCTURAL EQUATION MODELING Wahyu Fahrul Ridho; Nurul Azizah
Jurnal MEBIS (Manajemen dan Bisnis) Vol 7 No 2 (2022): December 2022
Publisher : Fakultas Ekonomi dan Bisnis (Gedung B) │UPN "Veteran" Jawa Timur

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.33005/mebis.v7i1.373

Abstract

Massive layoffs have occurred amid the rapid growth of startup companies in recent years. This study aims to explore the factors that play a role in the phenomenon of massive startup layoffs. This research use mixed method approach because it is still early to understand the problem. Structured approach is used to construct phenomena through secondary data. From the research results on these variables, results and conclusions are drawn that the phenomenon of startup layoffs is multifactor. The business model that relies on venture capital funding, the priority of growth at the expense of cash flow, and the high cost of startup employees are factors that trigger startups to adopt a mass layoff strategy when macroeconomic factors make venture capital reduce funding and make market conditions unfavourable to grow. While from statistical analysis using PLS-SEM show that funding and startup industry have significant effect on the number of layoff. This research can be a starting point for describing the phenomenon of mass startup layoffs, but it is only limited to exploratory studies related to variables that contribute to the phenomenon. Further research is needed to delve deeper into other factors that make startups more vulnerable to adopting layoff strategies.
Comparison of Social Media as a Platform for Financial Literacy Source Wahyu Fahrul Ridho
Jurnal Aplikasi Manajemen dan Bisnis Vol. 3 No. 1 (2022): Jurnal Aplikasi Manajemen dan Bisnis Oktober 2022
Publisher : Politeknik Negeri Sriwijaya

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.5281/zenodo.7260311

Abstract

Financial literacy has been an essential aspect of financial inclusion. One of the recently explored drivers of financial literacy is social media. Social media has occupied most of the user's attention and thus become one of the primary sources of knowledge in modern society. This study purpose was to examine the context of social media in applying financial literacy planning and program. This study is descriptive by using a structured literature review approach to address social media in the context of financial literacy and distinguish h category of social media and its attribute regarding the application of financial literacy. This study found that social media has been categorized to put perspective on its usefulness as a financial literacy program platform. Every social media category has different uses; some are better suited for a specific financial literacy program. This study’s limitation was that it does not measure the effectiveness of the financial literacy program based on its social media platform. However, this study contributes to researchers and practitioners to better understand the dynamic of the financial literacy program through social media platforms.
Investigating the Disposition Effect among Young Investors: An Integrative Literature Review on Cognitive Biases Wahyu Fahrul Ridho; Yanda Bara Kusuma
Jurnal Aplikasi Manajemen dan Bisnis Vol. 3 No. 2 (2023): Jurnal Aplikasi Manajemen dan Bisnis April 2023
Publisher : Politeknik Negeri Sriwijaya

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.5281/zenodo.8045534

Abstract

This literature review elucidates the disposition effect, a pervasive behavioral bias causing investors to prematurely sell appreciating assets while retaining depreciating ones, within the context of young investors. In the evolving financial landscape, characterized by an increasing influx of young, often less experienced market participants, understanding the cognitive biases influencing their investment decisions is imperative. This study examines influencing factors and growing body of research regarding cognitive bias in investing among young investors especially disposition effect. It has been found from various literature that disposition effect is prevalent among young and novice investors compared to their counterpart. Despite numerous studies on this topic, research gaps remain regarding the disposition effect among young investors in emerging markets and across different asset classes. Future research should aim to bridge these gaps to foster a generation of competent and informed young investors. This review highlights the need for effective financial education programs tailored to the unique traits and behaviors of young investors, aiding in better investment decision-making and contributing to the health and stability of financial markets.
Sosialisasi dan Pelatihan Digital Marketing Sebagai Upaya Pemasaran Produk UMKM di Desa Kebondalem Ida Bagus Anindya Hariwicaksana; Wahyu Fahrul Ridho
Nanggroe: Jurnal Pengabdian Cendikia Vol 2, No 4 (2023): July
Publisher : Yayasan Daarul Huda Kruengmane

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.5281/zenodo.8195162

Abstract

One of the villages in Bareng District, Jombang Regency, which has quite a lot of MSMEs, is Kebondalem Village. MSME actors in Kebondalem Village have even increased every year. Most small, micro and medium enterprises (MSMEs) have a similar problem, which is that it is difficult for them to promote their business to the wider community. The purpose of this socialization is to increase knowledge of marketing and advertising media to increase the number of customers and to be known more widely. The implementation of this student service involves MSME partners who experience several problems related to the management and management of promotional media which are considered less effective. One of the work programs implemented is the application of digital marketing as an effort to market MSME products. Coinciding with this activity, students provide assistance and training related to the application of digital marketing for these MSMEs.
Sosialisasi dan Pelatihan Digital Marketing Sebagai Upaya Pemasaran Produk UMKM di Desa Kebondalem Ida Bagus Anindya Hariwicaksana; Wahyu Fahrul Ridho
Nanggroe: Jurnal Pengabdian Cendikia Vol 2, No 4 (2023): July
Publisher : Yayasan Daarul Huda Kruengmane

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.5281/zenodo.8195162

Abstract

One of the villages in Bareng District, Jombang Regency, which has quite a lot of MSMEs, is Kebondalem Village. MSME actors in Kebondalem Village have even increased every year. Most small, micro and medium enterprises (MSMEs) have a similar problem, which is that it is difficult for them to promote their business to the wider community. The purpose of this socialization is to increase knowledge of marketing and advertising media to increase the number of customers and to be known more widely. The implementation of this student service involves MSME partners who experience several problems related to the management and management of promotional media which are considered less effective. One of the work programs implemented is the application of digital marketing as an effort to market MSME products. Coinciding with this activity, students provide assistance and training related to the application of digital marketing for these MSMEs.
Pendampingan Digital Marketing Guna Meningkatkan Branding UMKM Desa Sumberjo Adelia Qouli Varadisa; Wahyu Fahrul Ridho
NEAR: Jurnal Pengabdian kepada Masyarakat Vol. 3 No. 1 (2023): NEAR
Publisher : Komunitas Dosen Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.32877/nr.v3i1.829

Abstract

Desa Sumberjo merupakan desa yang terletak pada Kecamatan Wonosalam Kabupaten Jombang Provinsi Jawa Timur, Desa ini disebut Desa Wisata karena di Daerah Sumberjo memiliki beberapa potensi yang dapat dijadikan sebagai tempat wisata. Desa Sumberjo juga dikenal dengan potensi alamnya yang melimpah yang bisa dijadikan sebagai ciri khas daerah apabila dapat diolah secara maksimal. Tujuan kegiatan ini adalah memberikan tambahan wawasan dan keterampilan untuk mengelola sebuah usaha. Metode kegiatan yang digunakan adalah pendampingan dan pelatihan terhadap UMKM yang dimiliki. Kegiatan dilaksanakan dengan Pelatihan umkm secara Door To Door tentang pemanfaatan digital marketing sebagai media pemasaran produk dan branding UMKM pembuatan puding susu, keripik kulit singkong, dan kulit pisang. Hasil dari kegiatan ini adalah masyarakat yang dapat mengenali potensi usaha dan merancang ide usaha yang akan dilakukan agar usaha terus berkembang kedepannya.
Pendampingan Legalitas Usaha Kedai Panji Laras melalui Online Single Submission (OSS) Kelurahan Gedog Kecamatan Sananwetan Firdha Amalia Nareswari; Wahyu Fahrul Ridho
Jurnal Pengabdian Masyarakat Nusantara Vol. 5 No. 3 (2023): September : Jurnal Pengabdian Masyarakat Nusantara
Publisher : Universitas Muhammadiyah Manado

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.57214/pengabmas.v5i3.338

Abstract

Business legality plays a very important role in Micro, Small and Medium Enterprises. Business legality is a business identity and a form of protection offered by the government to MSME actors. The problem that often occurs is that many UMKM do not understand how important business legality is. In addition, it is suspected that the complicated management of business legality is one of the causes of UMKM reluctance to take care of their legality. Therefore, the researchers assisted one of the UMKM in Gedog Village, namely Kedai Panji Laras, to legalize their business through Online Single Submissions (OSS). The purpose of this activity is to increase knowledge to business owners and also the community about the importance of NIB for micro and small businesses and to obtain an NIB certificate. The learning method used with preparation, manufacture and submission. The results of this activity are increasing the knowledge of business owners about the introduction of OSS and NIB, the importance of businesses having an NIB, the benefits of NIB, the requirements and procedures for making an NIB and the steps for making an NIB through OSS. The main objective of this activity is to issue NIB certificates for micro and small home-based chili sauce shops, Panji Laras