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All Journal Jurnal Rekayasa dan Manajemen Sistem Industri
Melissa Angelina Putri
Universitas Brawijaya
Computer Science & IT Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Industrial & Manufacturing Engineering Mathematics

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ANALISIS PENGARUH SOCIAL MEDIA MARKETING DAN BRAND AWARENESS SEBAGAI VARIABEL INTERVENING TERHADAP PURCHASE INTENTION (STUDI KASUS UMKM BAGOPLEK MALANG) Melissa Angelina Putri; L. Tri Wijaya Nata Kusuma
Jurnal Rekayasa dan Manajemen Sistem Industri Vol. 11 No. 5 (2023):
Publisher : Program Studi Teknik Industri Fakultas Teknik Universitas Brawijaya

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Jika membutuhkan abstrak atau isi jurnal silahkan menghubungi author melalui e-mail enjelinmelissa@gmail.com atau eltriwijaya@ub.ac.id Dipublikasikan tanggal: 27 Juni 2023
Co-Authors L. Tri Wijaya Nata Kusuma