Article Per Year (5 Year)
p-Index From 2021 - 2026
0.408
P-Index
This Author published in this journals
All Journal Jurnal Ekonomi, Manajemen, Akuntansi dan Keuangan
Kharul Bahrun
Universitas Muhammadiyah Bengkulu
Decision Sciences, Operations Research & Management Economics, Econometrics & Finance

Published : 2 Documents Claim Missing Document
Claim Missing Document
Check
Articles

Found 2 Documents
Search

 1 
The Influence Of Comumunication and Leadership On Employee Performance At PT. Sinar Mitra Sepadan Finance Bengkulu City Farizal Abdi Prakoso; Kharul Bahrun
Jurnal Ekonomi, Manajemen, Akuntansi dan Keuangan Vol. 4 No. 3 (2023): Juli
Publisher : Penerbit ADM

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.53697/emak.v4i3.1338

Abstract

This study aims to determine the effect of communication and leadership on employee performance at PT. Sinar Mitra Sepadan Finance Bengkulu City. This type of research is a type of quantitative descriptive research, the object of this research is the employees of PT. Sinar Mitra Sepadan Finance Bengkulu City, which is precisely located on Jl. Salak Raya, Bengkulu City, Bengkulu. The sampling method uses a non probability technique, namely total sampling. The number of respondents in this study were 40 people. Methods of data collection using a questionnaire. Data analysis techniques using Multiple Linear Regression Analysis Test, and Hypothesis Test, namely t test and f test.The results of this study can be concluded that the variable Communication has a positive effect on Employee Performance, Leadership has a positive effect on Employee Performance, and Communication and Leadership together have a significant effect on Employee Performance at PT. Sinar Mitra Sepadan Finance Bengkulu City.
Analysis Of Marketing Strategies In Increasing Product Sales (Study On Home Business Brown Sugar Tulus Bersih Desa Cahaya Negeri) Cindy Silvia Putri Claudia; Kharul Bahrun
Jurnal Ekonomi, Manajemen, Akuntansi dan Keuangan Vol. 4 No. 3 (2023): Juli
Publisher : Penerbit ADM

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.53697/emak.v4i3.1354

Abstract

This study aims to determine the marketing strategy used by Brown Sugar (GM) home products "Tulus Bersih 100%" in Cahaya Negeri Village, Rejang Lebong Regency. In this study, the author uses a qualitative approach as a first step, namely a research approach by researching on certain subjects and surveys using questionnaires given directly to brown sugar industry owners. Data collection through observation, interviews and documentation using SWOT analysis and data analysis techniques through data reduction, data presentation and drawing conclusions. The conclusion of this study can be stated that the marketing strategy of the Brown Sugar (GM) home product "Tulus Bersih 100%" located in Desa Cahaya Negeri Rejang Lebong Regency is that the product marketed is brown sugar which already has a logo as an identification mark and a brand, namely "Tulus Bersih 100%". While the price marketed is adjusted to the size and quality of brown sugar. Promotions carried out by business actors still utilize traditional methods and production and marketing sites are not yet strategic, still utilizing houses in alleys
Co-Authors Cindy Silvia Putri Claudia Farizal Abdi Prakoso